What are the responsibilities and job description for the Senior Marketing Manager, Employer & Advisor Marketing position at Fidelity Brokerage Services LLC?
Job Description: Note: Fidelity is not providing immigration sponsorship for this position As a member of our Fidelity Workplace Employer & Advisor Marketing (EAM) team, you will join a group of marketers focused on driving Workplace Investing value prop and messaging activation, employer brand awareness, and cross-functional storytelling through engaging content and experiences. Your role will be focused on generating and coordinating B2B employer awareness activities. Specifically, you will: Co-create and execute the marketing plan for B2B brand value prop related activities Co-create and activate the messaging for Workplace, including horizontal and vertical alignment Work across EAM to coordinate top themes and ideas for Paid Media coordination, website placement, and content creation. Coordinate a mid-funnel content calendar and social calendar Ensure employer messaging alignment with Meetings & Events Liaison with insights team to conduct brand research to create benchmarks on awareness and engagement Support cross-team innovation initiatives as needed The Expertise & Skills You Bring A bias toward action; independent self-starter Minimum of 7 years of experience in marketing, ideally in a business to business or agency role. Bachelor’s degree; advanced degree preferred Experience with marketing communication frameworks and deployment across complex, matrixed organizations. Passionate about teamwork with an appreciation for the value of diverse opinions and different skillsets A desire to leverage data and insights to drive marketing strategy Strong social skills, including the ability to work across the organization and communicate, influence, and negotiate effectively with partners. Outstanding project/program management, and problem-solving capabilities Curious and eager to learn The Team This role is a part of the Workplace, Investing, Inclusion and Marketing organization within Workplace investing. We strive to be a trusted partner and resource that provides insight & data-driven guidance and innovative solutions on the overall WI participant strategy and experience. Certifications: Category: Marketing Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories. At Fidelity, we are passionate about making our financial expertise broadly accessible and effective in helping people live the lives they want! We are a privately held company that places a high degree of value in creating and nurturing a work environment that attracts the best talent and reflects our commitment to our associates. We are proud of our diverse and inclusive workplace where we respect and value our associates for their unique perspectives and experiences. For information about working at Fidelity, visit FidelityCareers.com. Fidelity Investments is an equal opportunity employer. Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation please contact the following: For roles based in the US: Contact the HR Leave of Absence/Accommodation Team by sending an email to accommodations@fmr.com, or by calling 800-835-5099, prompt 2, option 2 For roles based in Ireland: Contact AccommodationsIreland@fmr.com For roles based in Germany: Contact Accommodationsgermany@fmr.com Fidelity Privacy Policy