What are the responsibilities and job description for the Luxury Sales Consultant position at Ferrari of Rancho Mirage?
Company Description Ferrari of Rancho Mirage is a luxury automotive dealership and part of LAPIS Automotive Group dedicated to delivering an exceptional client experience through high-performance vehicles and personalized service. The dealership represents the Ferrari brand and caters to discerning clients seeking premium sports cars and bespoke ownership experiences. Team members work in a fast-paced, detail-oriented environment focused on professionalism, integrity, and long-term client relationships. The culture emphasizes collaboration, continuous learning, and a passion for luxury automobiles. This role supports the dealership’s commitment to setting a high standard for service and sales excellence.
Role Description As a full-time, on-site Luxury Sales Consultant based in the Coachella Valley Area, you will guide clients through the entire luxury vehicle purchase and ownership journey. You will greet and qualify prospective clients, conduct needs assessments, present vehicles and features, and provide tailored product demonstrations. You will manage test drives, prepare and review purchase options, coordinate with finance and service teams, and ensure a smooth delivery process. Daily responsibilities include maintaining up-to-date product knowledge, following up with leads and existing clients, and using CRM tools to track interactions and sales activities. You will also support showroom presentation, participate in dealership events, and contribute to a positive, client-focused showroom environment.
Qualifications
- Demonstrated strength in Sales Consulting and Consulting to understand client needs and recommend suitable luxury vehicle solutions.
- Proven commitment to Customer Satisfaction and Customer Service, with a client-first mindset and professional presence.
- Excellent Communication skills, including active listening, clear verbal explanations, and polished written follow-up.
- Prior experience in automotive, luxury retail, or high-end hospitality is highly beneficial.
- Comfort working with CRM systems, digital sales tools, and basic office software.
- Ability to work on-site full time, including evenings and weekends as business needs require.
- Strong organizational skills, attention to detail, and the ability to manage multiple clients and tasks simultaneously.
- Valid driver’s license with a clean driving record and ability to operate high-performance vehicles safely.