What are the responsibilities and job description for the Digital Marketing & Social Media Coordinator position at Feeders Pet Supply?
Digital Marketing & Social Media Coordinator
Position Overview
We are seeking a dynamic and organized Digital Marketing & Social Media Coordinator to manage our online presence and support our digital marketing initiatives. This role is perfect for someone who thrives in a fast-paced environment, loves creating engaging content, and enjoys being the voice of our brand across digital platforms. You'll play a key role in building our community, coordinating partnerships, and ensuring our marketing operations run smoothly.
Key Responsibilities
Content Creation & Management
- Manage day-to-day content creation, scheduling, and posting across all social media platforms
- Maintain a consistent content calendar to ensure regular posting schedule
- Collaborate with the creative team and agency partners to develop visual assets for social media
- Write, edit, and publish blog content
Social Media & Platform Ownership
- Own and manage social media platforms
- Track social media performance metrics and provide regular reporting
- Create engaging Stories, Reels, and other platform-specific content and/or coordinate assets with vendor partners
- Work closely with the event coordinator to promote store and community events across digital channels
- Coordinate influencer partnerships and manage social collaborations through agency partners.
Marketing Operations & Coordination
- Support photoshoot planning and coordinate with agency partners.
- Assist with digital marketing operations including email and SMS marketing and other various tasks.
Qualifications
Required:
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of experience in social media management or digital marketing
- Excellent written and verbal communication skills with strong attention to detail
- Proficiency in Meta Business Suite (Facebook/Instagram management)
- Strong organizational skills and ability to manage multiple projects simultaneously
- Self-starter who can work independently while being a collaborative team player
Preferred:
- Experience with an email marketing platform
- Experience coordinating influencer partnerships or brand collaborations
- Basic graphic design skills using Canva or similar tools
- Understanding of social media analytics and reporting
Skills & Attributes
- Highly organized with excellent time management abilities
- Detail-oriented with strong follow-through on tasks
- Proactive problem-solver who anticipates needs
- Creative thinker with strong writing abilities
- Adaptable and comfortable with changing priorities
- Passionate about social media and digital trends
- Strong multitasker who can balance creative and administrative work
- Team player with positive attitude and professional demeanor
Our Company:
Feeders Supply Holdings is a fast-growing pet retailer, operating stores under the brands Feeders Pet Supply and Chow Hound Pet Supplies throughout Kentucky, Indiana, Michigan, Ohio, Tennessee, and North Carolina. Based in Louisville, Kentucky, the company has 68 brick-and-mortar stores plus a thriving ecommerce business. It is one of the major independent retailers in the pet industry, which is projected to grow by 8% annually over the next 10 years.
Benefits:
- Team player with positive attitude and professional demeanor
- Employee discounts and a free pet food program
- 401k and ESOP Retirement Plans
- Health, dental, vision, life, and disability insurance
- Paid time off (PTO)
- Referral program
Job Type and Work Location:
This is a full-time onsite position in our Corporate Office in Louisville, KY
Feeders Supply Company is an Equal Opportunity Employer and complies with ADA regulations as applicable
