What are the responsibilities and job description for the Homecare marketer position at Favour Home Healthcare Services?
Company Description Favour Home Healthcare Services helps healthcare providers and patients bridge the gap between hospital and home across New Jersey. The organization delivers skilled nursing, daily living support, and DDD services to promote safe, seamless transitions and reduce hospital readmissions. The team is committed to improving patient outcomes, enhancing continuity of care, and supporting providers with dependable, timely home health solutions. Favour Home Healthcare Services collaborates closely with hospitals, clinics, and community partners to strengthen post-discharge care and support individuals in maintaining independence at home.
Role Description The Homecare Marketer is a full-time, on-site role based in Hamburg, NJ. This role is responsible for building and maintaining relationships with hospitals, physicians, case managers, and community organizations to generate referrals and expand awareness of Favour Home Healthcare Services. Day-to-day tasks include scheduling and attending outreach visits, presenting service offerings, coordinating educational events, and following up on referral opportunities. The Homecare Marketer will track outreach activities, monitor market trends, and collaborate with clinical and operational teams to ensure a smooth intake process and a positive experience for clients and referral sources. The role also involves contributing to marketing materials, maintaining a professional presence in the community, and representing the organization at local health fairs, networking events, and provider meetings.
Qualifications
- Demonstrated experience in healthcare marketing, community outreach, or business development, preferably in home health or related services.
- Strong communication and interpersonal skills to build trust with providers, patients, families, and community partners.
- Ability to plan and execute outreach activities, prioritize multiple relationships, and follow through on referral opportunities.
- Comfort with basic sales and networking techniques, including presenting services, handling inquiries, and maintaining professional relationships.
- Familiarity with local healthcare systems, post-acute care, and care transition processes in New Jersey is highly beneficial.
- Organizational and documentation skills to track visits, maintain contact records, and report on marketing efforts.
- Valid driver’s license and reliable transportation for regular local travel to referral sources and community events.
- High school diploma or equivalent required; associate or bachelor’s degree in marketing, healthcare administration, or a related field is preferred.
- Commitment to non-discriminatory practices, patient-centered care, and professional ethics in all outreach activities.