Demo

Route Sales Associate

Farmer Brothers
Victorville, CA Full Time
POSTED ON 1/5/2026
AVAILABLE BEFORE 1/19/2026
The Route Sales Associate (RSA) consistently provides route relief and maintenance across the assigned branch locations and is responsible for providing excellent customer service. When on route, the RSA ensures customers are in-stock, serviced as scheduled, and that the beverage station is set to standard. You will be selling and delivering coffee, tea, and related products to customers in your assigned area.

Typical Work Schedule: Monday - Friday, 8:00 am - 5:00 pm, Overtime When Needed

Report to Victorville branch every day; occasional overnights and out of town for a week at a time

Driving Requirements: Valid Drivers License required . Must be able to complete a successful DOT physical

Responsibilities

  • Provides route relief and maintenance, including vacation coverage and open route coverage, for assigned branch locations.
  • Route coverage may require travel to branch locations within territory.
  • Deliver, replenish, and rotate beverage station products on each call when assigned to a route.
  • Ensure equipment is clean and in working order, executing a minimum of one CQC (Cup Quality Check) per day.
  • Responsible for escalating customer issues quickly to the ARM and ensuring customer satisfaction.
  • Ensure customers receive delivery and service as required.
  • Manage invoices, inventory, and collections daily when on a route.
  • Responsible for increasing Revenue per Stop through identifying and closing distribution voids on core products, executing seasonal and LTO promotions, executing pricing actions and ensuring the beverage station is set to standard when assigned to a route.
  • Notify ARM of any inefficiencies, customer dissatisfaction or opportunities found while running route relief.
  • Assist ARM on customer related matters as assigned.
  • Become familiar with brewing equipment and learn to make basic repairs or adjustments.
  • Consistently execute the Farmer Brothers customer "The Farmer Brothers Way to Sell" to drive customer satisfaction and loyalty.
  • May perform other duties as assigned including assisting in accounts receivable collections and customer service activities.
  • May perform warehousing duties when necessary.

Qualifications

Education & Experience

  • High School Diploma or equivalent required.
  • Route delivery experience preferred but not required
  • Customer service background preferred.
  • Previous foodservice industry experience preferred.
  • Must be able to complete a successful DOT physical, possess a valid driver's license and clean driving record

Personal & Professional Skill Sets

  • Mechanical aptitude with company hardware and software products.
  • Proficient in assessing customer needs.
  • Fully supports and stands behind business goals.
  • Readily identifies issues, problems or opportunities.
  • Is aware of impact self has on others.
  • Uses active listening and communicates effectively with customers or management.
  • Identifies new opportunities and proactively works to grow the business.
  • Able to builds rapport and cooperative relationships with customers and work effectively with customers and employees
  • Uses sound business judgement and work independently with little supervision.

Equal Opportunity Employer / Veterans / Disabled

At Farmer Brothers, we are committed to pay transparency and ensuring fair and competitive compensation for all employees. The base salary range for this role is defined above and may vary depending on experience and qualifications.

To account for cost-of-living differences, we apply location-based salary adjustments. Employees working in higher-cost cities may receive a geographical pay premium, which is determined based on market data and local economic factors.

If applicable, your specific salary will be discussed during the hiring process based on your work location.

  • In addition to base salary, we offer a comprehensive benefits package, which may include benefits such as health insurance, retirement plans, paid time off.
  • The total leave provided in the Company's Paid Time Off ("PTO") policy is in at least an amount of hours and pay sufficient to satisfy the requirements of state or local laws in the locations where the Company operates.
  • For questions regarding our compensation structure, including location-based pay adjustments, please reach out to Farmer Brothers Human Resources for details.

This job posting remains open until the position is filled or the posting is removed. The deadline has not passed unless explicitly stated otherwise.

Farmer Brothers is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind. Farmer Brothers is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Farmer Brothers are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Farmer Brothers will not tolerate discrimination or harassment based on any of these characteristics. We encourage applicants of all ages.

Salary.com Estimation for Route Sales Associate in Victorville, CA
$51,064 to $69,783
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