Marketing Operations Associate - Content Ops

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

About The Team

Are you ready to shape the future of sports fan engagement on a global scale? Fanatics is building a leading global digital sports platform; with the Fanatics App positioned as the front door to fandom. Our vision is to connect with sports fans across their digital journey, creating a sense of community and shared passion. We're building an integrated, personalized, and immersive experience across all Fanatics businesses, igniting the power of sports to foster connections, inspire change, and drive community. We're a team that values collaboration, creativity, and the power of sport to unite people worldwide.

We are seeking an Operations Associate to support free to play game operations and content execution across the Fanatics App and Fanatics Ecosystem Services (FES). This role sits at the intersection of sports knowledge, operational execution, and strategic decision making.

The ideal candidate is deeply knowledgeable about sports, understands how fans engage with live moments, and can translate the sports calendar into compelling in app experiences and campaigns. You will be responsible for ensuring daily game and content operations run smoothly while proactively solving problems as schedules, injuries, and priorities shift.

This role requires flexibility, strong judgment, and comfort working evenings, weekends, and holidays aligned to the sports calendar.

Responsibilities

Game & Content Operations

• Create, configure, and manage daily free to play contests aligned to the live sports calendar.
• Apply deep sports knowledge to identify key matchups, storylines, and moments that will resonate with fans.
• Monitor injuries, line changes, and real time game developments to proactively adjust contests and content.
• Partner closely with Marketing and Product teams to align game mechanics and messaging.
  
  

Content & Marketing Operations

• Support the build and maintenance of the FanApp content and marketing calendar across sports, promotions, and free to play.
• Translate sports moments into clear plans for in app content with defined requirements, timelines, and success criteria.
• Coordinate with Creative, Legal, and Marketing to QA assets, ensure compliance, and approve executions.
• Execute daily content and campaign setup, asset management, and live monitoring.
• Provide off hours coverage (evenings/weekends) to launch or update content tied to live sporting events.
  
  

Operational Excellence

• Identify gaps, inefficiencies, or risks in game and content workflows and proactively propose solutions.
• Ensure accuracy, consistency, and quality across all live experiences.
• Act as a reliable execution partner in a fast paced, evolving environment.
  
  

Qualifications

• 1–3 years of experience in operations, marketing, or content roles; sports industry experience strongly preferred.
• Extensive knowledge of major sports preferred.
• Strong attention to detail with the ability to manage multiple live workstreams simultaneously.
• Proven ability to execute consistently while adapting quickly to change.
• Collaborative, proactive, and comfortable working cross functionally.
• Bachelor’s degree in Sports, Business, Marketing, or related field preferred.
• Willingness to work flexible hours including nights, weekends, and holidays.
• Occasional travel for team offsites or office collaboration.
  
  

Depending on the role, your interview and onboarding experience may include in-person components, such as onsite interviews or Launching into Better: LIVE—a multi-day cultural immersion in New York City for full-time, non-seasonal hires. These sessions are designed to build connection and bring our culture to life, though specific travel and participation requirements will be confirmed based on your role and location. Your recruiter will provide clear guidance at each stage of the process.

For information about our benefits, please visit https://benefitsatfanatics.com/

Ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming. The range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual offer is confirmed. In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https://benefitsatfanatics.com/

Salary Range

$70,000 - $77,500 USD