What are the responsibilities and job description for the Group Account Director position at Fallon?
Company Description
On the day Fallon opened its doors without a single client, it did so under the headline, “A new advertising agency for companies that would rather outsmart the competition than outspend them.”
More than 40 years later, and this mantra is unwavering. We are a creatively-led agency who pinned our public reputation on our commitment to smarts.
Smart brands create something of value in the world: entertainment value, social value, and belief value. Smart brands are additive to peoples’ lives and to culture. They help build ideas in the world, and they leave something behind.
Overview
A Group Account Director is the senior client and agency lead. They serve as the “CEO” of their accounts. They have a passion for creativity and are responsible for the overall health of the business and the client relationship. They must lead and inspire, develop talent, encourage healthy debate, use critical thinking under pressure, and have a natural capacity to nurture and protect big ideas, which are all vital success measures in this position.
This role must have a firm grasp on agency P&L, resource management, margins, and the health of the account (both from a client relationship and fiscal standpoint). This person will manage a portfolio of $10M accounts (depending on client size and needs) and be responsible for the quality control of all activity on those accounts. Additionally, they will act in an advisory role to agency leadership.
Responsibilities
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: $149,340- $228,928 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/01/2026.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
On the day Fallon opened its doors without a single client, it did so under the headline, “A new advertising agency for companies that would rather outsmart the competition than outspend them.”
More than 40 years later, and this mantra is unwavering. We are a creatively-led agency who pinned our public reputation on our commitment to smarts.
Smart brands create something of value in the world: entertainment value, social value, and belief value. Smart brands are additive to peoples’ lives and to culture. They help build ideas in the world, and they leave something behind.
Overview
A Group Account Director is the senior client and agency lead. They serve as the “CEO” of their accounts. They have a passion for creativity and are responsible for the overall health of the business and the client relationship. They must lead and inspire, develop talent, encourage healthy debate, use critical thinking under pressure, and have a natural capacity to nurture and protect big ideas, which are all vital success measures in this position.
This role must have a firm grasp on agency P&L, resource management, margins, and the health of the account (both from a client relationship and fiscal standpoint). This person will manage a portfolio of $10M accounts (depending on client size and needs) and be responsible for the quality control of all activity on those accounts. Additionally, they will act in an advisory role to agency leadership.
Responsibilities
- Oversight, management, and development of the broader multi-disciplinary account
- Cross-functional leadership and relationship development with other department heads and directors
- Scope and fee negotiation
- Prioritize projects and opportunities for team and agency writ large
- Nurture senior client relationships and be a trusted business advisor
- Determine staffing and client team resources (including broader Publicis Groupe resources) in partnership with Program Management
- Identify and action on organic business growth opportunities
- Lead large new business efforts in conjunction with Fallon CMO
- Identify training and learning opportunities for team members
- Provide monthly brand overview to Fallon Leadership Team
- Key client contact for CMO and senior level marketing team
- Recognize internal and external relationship risks and develop solutions/approach
- Responsible for team performance reviews in tandem with Head of Accounts
- Ability to distill complex business problems and find actionable solutions
- Growth oriented, with a track record of business/revenue growth
- Interdisciplinary team leadership
- Strategically and business minded
- High EQ
- Trusted advisor to internal team members
- Champion of proactive work
- 12 years of agency experience
- At least eight years of direct managerial experience
- At least three years of being lead contact with client side CMO and senior marketers
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: $149,340- $228,928 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/01/2026.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Salary : $149,340 - $228,928