What are the responsibilities and job description for the Business Development Representative position at Fairway Management, Inc.?
The Business Development Representative (BDR) is responsible for identifying, qualifying, and generating new business opportunities for the sales organization. This role serves as the first point of contact with prospective customers, focusing on outbound prospecting, lead qualification, and appointment setting to build a healthy sales pipeline.
The ideal candidate is a motivated, results-driven professional with strong communication skills, a consultative approach, and the ability to engage decision-makers across various industries.
Prospecting & Lead Generation
- Identify and research potential customers using various prospecting tools and resources.
- Conduct outbound outreach through calls, emails, social selling, and other channels.
- Engage with prospects to understand business challenges and assess fit for company solutions.
- Generate qualified meetings and sales opportunities for Account Executives and Sales Managers.
Performance & Reporting
- Meet or exceed activity metrics, including calls, emails, meetings scheduled, and qualified opportunities.
- Track and report pipeline development activities and results.
- Maintain data integrity within CRM systems.
Required Qualifications
- Bachelor's degree in Business, Marketing, Communications, or related field, or equivalent experience.
- 4-7 years of sales, business development, recruiting, customer-facing, or related experience.
- Strong verbal and written communication skills.
- Ability to effectively manage multiple priorities in a fast-paced environment.
- Experience using CRM platforms such as Salesforce, Microsoft Dynamics, HubSpot, or similar systems.
- Proficiency with Microsoft Office Suite.