Marketing/Community Education Coordinator

• Maintain knowledge of all FAIRHOPE's programs.
• Coordinate Community Outreach events for assigned territory and facilitate activities/meetings as needed.
• Develop and maintain working relationships with key referral sources, healthcare partners, and professional and community contacts.
• Identify new referral sources utilizing agency resources and his/her community contacts. Obtain appropriate referral information, document call visit notes/activities/events, and record in agency database in a timely manner.
• Develop an appropriate call plan to generate referrals by building long-term business partnerships and relationships.
• Maintain a database for all assigned referral sources and contact connections. Timely document accurate and relevant cold call/contact/event notes regarding daily activities in agency CRM.
• Formulate planning and coordination of wide-reaching educational opportunities to raise awareness and promote FAIRHOPE programming to improve understanding of services.
• Participate in speaking engagements and Continuing Education Programs.
• Assist in identifying information and/or events to promote through media outlets, i.e. press releases, social media, print ads, etc.
• Assist in budget preparation and strategic marketing plan for Community Education; Maintain budget for assigned territories.
• Remain HIPAA compliant at all times.

• Bachelor’s degree in communications/business preferred, or equivalent years of experience in community education/marketing field considered.
• Minimum two years’ experience in health care related field. Hospice and palliative care experience preferred.
• Participates in professional growth and development, i.e., marketing practices, technology.
• Extensive computer skills required.
• Must have and maintain a valid driver’s license, good driving record and auto accident insurance at a level acceptable to FAIRHOPE and/or FAIRHOPE’s insurer.
• Equivalent education/experience may substitute for minimum qualifications except when there are legal requirements, such as a license/certification/registration.
• Physical Setting: Hybrid position in various healthcare settings. Some driving is required.
• Work Location: Service area coverage throughout Fairfield, Hocking, Perry, and surrounding counties. Main office location is located in Lancaster, Ohio.

Team Player: A team is “we”. Our philosophy is We over me. We celebrate everyone’s success. Be respectful of everyone’s ideas and opinions. Have a “how can I help?” attitude vs an “it’s not my job” attitude. Be forward-thinking and goal-oriented. Talk the talk, walk the walk.

Have Accountability/Follow-Through: Don’t be afraid to make mistakes, but be willing to learn from them. Take ownership to be responsive and produce timely, quality work. Be reliable. Do what you say you’re going to do. Stick to your word.

Lead By Example: Recognize the importance of your role by being committed, passionate, and present. Take initiative. Go above and beyond and be a self-starter. Have a passion for the work we do and the people we serve.