Community Development Manager

FAENA ROSE

Faena Rose has a 10-year history of maintaining its status as an exclusive, art-and-culture-based private members club founded on the principles of art, culture, community, and access. Faena Rose brings together its dynamic community of like-minded innovators, entrepreneurs, industry leaders, artists, and cultural influencers through a year-round calendar of engaging and transformative cultural experiences. We are not like other membership clubs. We set the tone for a true culture-driven community through constant innovation, elevating the experience for our very private patrons and members.

FAENA GROUP

Founded in Argentina by Alan Faena, Faena Group is a pioneering business specializing in the creation of one-of-a-kind holistic environments anchored in cultural experiences and socially responsible projects, ranging from residences and hotels to art and cultural spaces.

POSITION OVERVIEW

The Community Development Manager is the primary growth engine and cultural ambassador for Faena Rose Miami Beach. They will source, cultivate, and convert high-caliber prospects into engaged members while nurturing the existing community to sustain best-in-class renewal rates and Net Promoter Scores. The role blends luxury-sales discipline with curatorial sensitivity. Every prospect must meet revenue goals and embody the Faena ethos of art & cultural curiosity, wellness, and a desire to participate in a unique, industry-leading community.

In other words, you do not simply sell, you position and nurture each interested party to ensure a community fit and a best-in-class experience from the first introduction session.

REPORTING STRUCTURE & KEY PARTNERSHIPS

• Reports to: General Manager, Faena Rose
• Dotted line: President & Co-Founder, Faena Rose
• Peer teams: Cultural Programming, Member Relations, Marketing, Event Production, Finance
• Direct reports: N/A
• Key collaborators: Hotel Staff, Director of Member Relations, Site GM

DUTIES & RESPONSIBILITIES

Pipeline Generation & Prospecting

• Maintain and own a 12-month acquisition plan tailored to the Miami market
• Maintain a meeting calendar of presentations and follow-up meetings.
• Track outreach and conversion in PeopleVine (with additional integrations) and keep data spotless.
• Leverage HubSpot and track all activity and data within HubSpot and present weekly.

Consultative Sales & Conversion

• Lead high-touch presentations, tours, and event previews that translate Faena’s art-culture-wellness value proposition for HNW prospects.
• Prepare tailored membership proposals and shepherd candidates' applications through the Membership Committee review.

Onboarding & Retention Support

• Partner with Member Relations to craft and deliver a 90-day “wow” onboarding journey (orientation, mentor pairing, curated event invites).
• Integrate into and support the Member Relations team during events
• Conduct quarterly check-ins with new members to gather testimonials

Partnerships & Brand Presence

• Identify and close co-marketing or benefit-exchange partnerships with galleries, boutiques, luxury brands, design fairs, and impact-investment forums.
• Represent Faena Rose at off-site events; deliver thought-leadership sessions that position the clubas a cultural tastemaker.

Data Reporting & Continuous Improvement

• Update weekly pipeline dashboards and month-end revenue forecasts.
• Analyze lead-source performance and membership demographics to recommend product or pricing tweaks.

Community Stewardship

• Serve as on-floor host at significant events, ensuring prospects and new members experience our culture in action and feel recognized.
• Recruit, coach, and inspire a small sales-ambassador team; model service-recovery and conflict-resolution techniques.
• Performs any additional duties as assigned by the management

SKILLS & ABILITIES

• Luxury relationship-selling mastery with a quota-beating track record in private-club, hospitality, or high-ticket membership sales.
• CRM fluency in PeopleVine, HubSpot, or similar; comfortable building funnels and extracting insights. MS Office Suite & Google Sheets
• Storytelling and cultural literacy that bridges art, design, media, and wellness for diverse prospects.
• Network activation across Miami's creative, financial, and wellness circles; adept at hosting and panels.
• Financial acumen and negotiation skills for discussing pricing and contract closure.
• Emotional and social intelligence to safeguard community standards without sacrificing warmth or inclusivity.

SUCCESS METRICS

• Achieve or exceed 100% of annual new-member revenue plan, with monthly variance no greaterthan ±10%.
• Convert at least 50% of qualified leads into approved members.
• Maintain first-year retention of 85% or higher.
• Sustain an NPS of 90 among first-year members.
• Secure a minimum of six new lead-generating partnerships each year.

QUALIFICATIONS

• Bachelor’s degree in Business, Arts Management, Hospitality, or equivalent experience.
• Minimum five years in private-club membership sales or luxury hospitality B2C sales. Preferred 8 years of related work experience. This is not a junior or entry-level selling role.
• Demonstrated ability to exceed $2–4 million in annual new-member revenue.
• Availability for evenings, weekends, and key cultural calendar dates.

YOUR LEGACY

The Community Development Manager will curate the founding membership circle that will maintain an established 10-year reputation for the next decade—shaping not just numbers but the chemistry that turns a club into a cultural movement.

This job description in no way states or implies that these are the only duties to be performed by theemployee occupying this position. Employees will be required to follow any other job‑related duties assigned by their manager.

COMPENSATION & BENEFITS

• This organization offers a competitive compensation and benefits package, which includes:
• Medical, dental, and vision insurance
• 401(k) plan with employer match
• Vacation and PTO package
• Additional employee benefits

EQUAL OPPORTUNITY

The organization is an Equal Opportunity Employer. All applications and personal information will be kept strictly confidential in accordance with EEO guidelines.