What are the responsibilities and job description for the Social Media Manager position at F. Schumacher & Co.?
Schumacher & Co. is an innovative interior design company that is disrupting the $150 billion-dollar global interior design industry. We are a technological leader on the design frontier, constantly pushing boundaries and striving for excellence. With over 500 employees and growing, we are driven by a shared belief that design transforms life. We are dedicated to the mission of helping our customers “celebrate the feeling of home”. Schumacher designs and produces some of the most beautiful fabrics, wallcoverings, trims, furniture, and accessories in the world. Our portfolio of products is broad, but they are united by a passion for design, a thirst for what is next, an appreciation for what’s come before, a drive to make our products with enormous care and attention for detail. Schumacher is a globally recognized company with a myriad of showrooms both domestically and internationally.
Our Competitive Advantage In The Industry Is People. We Believe That Our Employees Are Our Most Valuable Asset. F. Schumacher & Co Is Deeply Anchored In Our Company Core Values Which Are As Follows
SOCIAL MEDIA MANAGER
Role Overview
We are seeking a strategic and creatively driven Social Media Manager to lead multi-platform
storytelling across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. This role will
translate our luxury brand’s heritage, aesthetic, and evolving market positioning into
compelling digital narratives that deepen consumer understanding, drive engagement, and
strengthen long-term brand equity.
The ideal candidate is equal parts strategist, storyteller, and performance analyst — someone
who understands how to elevate a design-driven brand while delivering measurable growth.
They should have the drive and energy to stay ahead of the pack in all facets of social media
and beyond, with am ability to generate ideas and experiment fearlessly.
Key Responsibilities
Strategy & Execution
Wealth Benefits
Salary Range
$70,000—$75,000 USD
Our Competitive Advantage In The Industry Is People. We Believe That Our Employees Are Our Most Valuable Asset. F. Schumacher & Co Is Deeply Anchored In Our Company Core Values Which Are As Follows
- Preserve The Entrepreneurial Spirit
- Take Ownership & Accountability
- Be Solutions-Oriented
- Demonstrate Courage
- Practice Adaptability
- Embrace Collaboration
SOCIAL MEDIA MANAGER
Role Overview
We are seeking a strategic and creatively driven Social Media Manager to lead multi-platform
storytelling across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. This role will
translate our luxury brand’s heritage, aesthetic, and evolving market positioning into
compelling digital narratives that deepen consumer understanding, drive engagement, and
strengthen long-term brand equity.
The ideal candidate is equal parts strategist, storyteller, and performance analyst — someone
who understands how to elevate a design-driven brand while delivering measurable growth.
They should have the drive and energy to stay ahead of the pack in all facets of social media
and beyond, with am ability to generate ideas and experiment fearlessly.
Key Responsibilities
Strategy & Execution
- Lead multi-platform social strategy, developing cohesive frameworks that translate brand identity into platform-native content
- Shape and execute monthly editorial calendars aligned with product launches, partnerships, seasonal moments, and broader marketing initiatives
- Partner cross-functionally with creative, PR, marketing, and design teams to ensure cohesive campaign storytelling across channels
- Source and curate on-brand and product-filled content from internal teams, external partners, clients, and media
- Develop and maintain a distinct, cohesive brand voice across channels, ensuring all messaging reflects heritage, tone, and evolving market positioning while driving meaningful engagement
- Assist in producing high-impact video content from home tours and collection launches to partnership campaigns
- Concept and activate innovative, platform-native marketing approaches for collection launches, transforming traditional product drops into immersive, story-driven digital moments
- Assist in cutting up YouTube videos alongside our Video Content Producer for Schumacher IG, YouTube shorts, etc.
- Analyze platform performance and audience behavior using native analytics and third- party tools
- Deliver monthly reporting inclusive of insights, learnings, and forward-looking optimization strategies
- Drive measurable growth through performance-informed content refinement, consistently surpassing prior benchmarks on all channels.
- 2 years experience leading multi-platform social strategy for a luxury, lifestyle, or design-forward brand
- Demonstrated ability to drive measurable audience growth and organic reach
- Experience producing high-quality video and visual content
- Deep understanding of platform-specific strategy, particularly across Instagram, TikTok, and emerging social channels
- Strong cross-functional collaboration and communication skills
- Analytical mindset with the ability to translate data into strategic direction
- Knowledge of video-editing and production
- Strong interest and understanding of interior design
- Discerning eye for Photograph
Wealth Benefits
- Competitive Salary
- Corporate Annual Profit Sharing
- 401K Plan
- Dental Coverage
- Medical Coverage
- Prescription Drug Plan
- Vision Coverage
- Health Savings Account (HSA)
- TELADOC
- 20 Paid Time Off (PTO)
- 10 Company Holidays
- Bereavement Leave
- Life Insurance
- Flexible Spending Accounts (FSA)
- AFLAC Plans (Accident and Critical Illness Plans)
- Pet Insurance
- Short-Term Disability (STD)
- Long Term Disability (LTD)
- Parental Medical Leave
- Child Bonding Leave
- Employee Discount
Salary Range
$70,000—$75,000 USD
Salary : $70,000 - $75,000