What are the responsibilities and job description for the Director of Marketing position at Express Kitchens Inc.?
Express Kitchens is looking for a results-driven Director of Marketing to lead our marketing strategy, brand growth, lead generation, and customer acquisition.
Key Responsibilities
- Develop and execute overall marketing strategy
- Lead Google Ads, Meta Ads, SEO, social media, email, and traditional marketing
- Increase qualified leads, showroom traffic, and sales
- Manage marketing budget, ROI, ROAS, CPL, and conversion performance
- Oversee websites, branding, creative content, and campaigns
- Analyze marketing data and identify growth opportunities
- Manage the marketing team, agencies, and vendors
- Work closely with Sales and leadership to drive revenue
Requirements
- 7 years of marketing experience with leadership experience
- Strong digital and performance marketing knowledge
- Strong analytical, creative, and leadership skills
- Experience with CRM, marketing automation, and AI tools
- Home improvement, retail, or similar industry experience is a plus
Work Location: In person
Salary : $80,141 - $125,537