Director of New Business

Evidenza is revolutionizing the market research industry with one of the world’s first synthetic research platforms. Using AI-generated replicas of customers, the platform delivers real-time qualitative and quantitative research distilled into finance-friendly marketing plans in minutes instead of months.

This approach helps companies understand their audiences up to 100x faster and at a fraction of the cost of traditional methods. Synthetic research is especially valuable for B2B marketers targeting hard-to-reach audiences like CEOs and technology decision makers.

Evidenza was founded by big tech veterans Peter Weinberg, Jon Lombardo, and Brian Watroba.

Since launching in early 2024, Evidenza’s growth has been explosive:

• Over 100 clients, including major B2B and B2C brands like EY, ServiceNow, and Mars.
• Millions of dollars in revenue, without raising a dollar from investors.
• An eight-figure enterprise pipeline driven purely by word of mouth, earned media, and networks.

Location: In-Office, Brooklyn Heights – NY

Reports To: Co-Founder

Type: Full-Time

The Role

We’re building our founding team to grow this category-defining startup into a billion-dollar company.

We are looking for a talented Director of New Business to convert our vast pipeline into happy customers and drive revenue growth.

This is a once-in-a-career opportunity to bring a disruptive new technology to market.

What you'll do

• Qualify leads and conduct discovery conversations to assess needs.
• Pitch Evidenza’s value proposition and present tailored solutions.
• Manage and optimize the sales process from prospecting to close.
• Contribute ideas to improve sales, marketing, product, and operations.
• Perform outreach (calls, emails, LinkedIn) to generate new business.
• Identify target prospects and key decision-makers.
• Travel to prospective customers as needed.

Who you are

• Preferably 5–10 years’ experience in ad sales or market research.
• Experience in sales at a venture-backed startup.
• Familiarity with Sales Navigator, HubSpot, Clay, Smartlead.ai, Outreach.io.
• Experience building scalable sales workflows and processes.
• Strong communication and presentation skills.
• Charismatic, curious, and results-driven.
• Experience working with media companies and creative agencies is a plus.

How Success will be Measured

• Demos booked, deals closed, and revenue generated.
• Pipeline management and sales process efficiency.
• Process improvements, including sales materials for onboarding operations

Compensation

• Base Salary: $125,000
• OTE: $200,000
• Uncapped Commission
• Equity
• Medical and dental insurance; 401K
• Unlimited PTO (with encouragement to use it)

Career Growth

• Evidenza offers significant career progression opportunities.
• You’ll have the chance to grow rapidly with the company.
• This role can evolve to managing SDRs and AEs as we scale.

Evidenza is an equal opportunity employer and values diversity at every level of the organization. We are committed to creating an inclusive environment where all employees feel respected and supported, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.