What are the responsibilities and job description for the Senior Content Marketing Specialist position at EVgo?
Description
Position at PlugShare
About PlugShare:
PlugShare is the leading EV charging discovery platform, helping drivers find reliable charging and helping businesses better serve the growing electric vehicle ecosystem. As EV adoption accelerates, PlugShare plays a critical role in making charging easier.
About EVgo:
EVgo (Nasdaq: EVGO) is one of the nation’s largest public fast charging networks for electric vehicles. Our mission is to expedite the mass adoption of electric vehicles (EVs) by creating a convenient, reliable, and affordable EV charging network that delivers fast charging to everyone. EVgo’s owned and operated charging network is growing rapidly. We partner with multiple stakeholders including automakers; fleet and rideshare operators; retail hosts such as grocery stores, shopping centers, restaurants, gas stations, and more to make our vision of Electric for All a reality. The EV industry is one of the fastest growing industries in the country. Join us as we charge forward into an all-electric future. Software is an integral part in realizing this vision and we are hiring a software manager to play a leadership role shaping our future.
Position Summary:
PlugShare is hiring a Senior Content Marketing Specialist to help build and scale our marketing program and oversee several growthoriented workflows. This is a handson, highownership role for someone excited to experiment, and improve PlugShare’s representation across multiple consumer and community touchpoints.
In addition to content creation and distribution, this role will help steward existing workflows that impact growth, trust, and visibility such as app store presence and community engagement. The scope may evolve over time, making this role ideal for a midlevel marketer who enjoys figuring things out and expanding ownership as needs emerge.
Responsibilities:
To find out more, or to join the EVgo network, visit www.evgo.com. Connect with EVgo on Facebook and follow us on Twitter. At EVgo, we are committed to creating a more equitable and inclusive workplace where everyone feels welcome. Apply today to join our team and help make a meaningful impact in the fight against climate change. By proceeding, you consent to EVgo’s Privacy Policy and Privacy Notice for California Residents. More detail regarding personal information we collect, how we use that information, how we share that information, and your rights and choices can be found here.
Position at PlugShare
About PlugShare:
PlugShare is the leading EV charging discovery platform, helping drivers find reliable charging and helping businesses better serve the growing electric vehicle ecosystem. As EV adoption accelerates, PlugShare plays a critical role in making charging easier.
About EVgo:
EVgo (Nasdaq: EVGO) is one of the nation’s largest public fast charging networks for electric vehicles. Our mission is to expedite the mass adoption of electric vehicles (EVs) by creating a convenient, reliable, and affordable EV charging network that delivers fast charging to everyone. EVgo’s owned and operated charging network is growing rapidly. We partner with multiple stakeholders including automakers; fleet and rideshare operators; retail hosts such as grocery stores, shopping centers, restaurants, gas stations, and more to make our vision of Electric for All a reality. The EV industry is one of the fastest growing industries in the country. Join us as we charge forward into an all-electric future. Software is an integral part in realizing this vision and we are hiring a software manager to play a leadership role shaping our future.
Position Summary:
PlugShare is hiring a Senior Content Marketing Specialist to help build and scale our marketing program and oversee several growthoriented workflows. This is a handson, highownership role for someone excited to experiment, and improve PlugShare’s representation across multiple consumer and community touchpoints.
In addition to content creation and distribution, this role will help steward existing workflows that impact growth, trust, and visibility such as app store presence and community engagement. The scope may evolve over time, making this role ideal for a midlevel marketer who enjoys figuring things out and expanding ownership as needs emerge.
Responsibilities:
- Build and evolve PlugShare’s content marketing program, starting from a relatively early stage
- Experiment to identify the right content mix, formats, and channels to drive awareness, engagement, and trust
- Personally create high impact content while also editing and guiding work produced by freelancers and agencies
- Manage external partners, including briefing, timelines, feedback, and quality control
- Plan and distribute content across existing channels, including:
- Social media
- Lifecycle and campaign messaging (Braze)
- SEO driven content (blogs, landing pages, evergreen resources)
- Support and improve growth adjacent workflows that shape customer perception and engagement
- Develop content and programs that serve both EV drivers and business partners across the EV community
- Partner cross functionally communicate insights and customer needs
- Maintain content calendars and ensure a consistent PlugShare voice across channels
- Track performance at a practical level and use learnings to iterate and improve
- Typically requires a minimum of 5 years of related experience with a Bachelor’s degree; or 3 years and a Master’s degree; or a PhD without experience; or equivalent work experience.
- Experience in content marketing, growth marketing, or a related role
- Proven ability to both create content yourself and manage others’ work (freelancers or agencies)
- Strong writing, editing, and storytelling skills
- Comfort working in ambiguity and taking ownership of loosely defined problem areas
- Experience distributing content across multiple digital channels
- Ability to make complex or technical topics clear and engaging
- Interest in EVs, clean energy, or mobility (prior EV experience is a plus, not a requirement)
To find out more, or to join the EVgo network, visit www.evgo.com. Connect with EVgo on Facebook and follow us on Twitter. At EVgo, we are committed to creating a more equitable and inclusive workplace where everyone feels welcome. Apply today to join our team and help make a meaningful impact in the fight against climate change. By proceeding, you consent to EVgo’s Privacy Policy and Privacy Notice for California Residents. More detail regarding personal information we collect, how we use that information, how we share that information, and your rights and choices can be found here.
Salary : $111,600