Creative Specialist

The Creative Specialist supports marketing and communication initiatives through high-quality visual content, with a strong focus on photography and video production. This role brings the brand to life across digital and print channels through compelling, on-brand storytelling. The Creative Specialist blends creativity with technical expertise, demonstrating a keen eye for detail, versatility across mediums, and the ability to adapt designs to meet evolving business needs.

Essential Duties And Responsibilities

• Executes and edits photography and videography to the company brand standard.
• Captures on-site content at events, installations, or warehouse settings as needed, including team and products.
• Develops creative concepts for photography and videography projects, including storyboards and shot lists.
• Coordinates photo/video catalogs and assets for internal and external use.
• Coordinates with external vendors such as photographers and printers, obtains cost estimates, and collects assets.
• Design deliverables include a range of print and digital assets, including but not limited to:
• Printed collateral – ads, catalogs, sell sheets, signage, stationery, tradeshow banners
• Digital collateral – ads, social media posts/reels, and image sizing and optimization
• Conceptualizes and executes brand-consistent creative solutions from initial mockups through final production across multiple channels.
• Supports social media posting in real time; curates visual content to support team. (Facebook, Instagram, LinkedIn)
• Collaborates with the Marketing Manager to assess project requirements, organize files and content, and align priorities and timelines.
• Simultaneously work with multiple brands on projects with quick turnaround timelines.
• Partners with Marketing team members to ensure projects align with brand guidelines and campaign goals.
• Fosters a collaborative team environment by promoting cooperation, adaptability, and open communication.
• Upholds and embodies the company’s Core Values (CART): Consistency, Adaptability, Reliability, and Teamwork.
• Performs additional duties as required.

Work Conditions

• Primarily office-based with some warehouse exposure; certain areas of the warehouse may not be heated or air-conditioned.
• Reasonable accommodations will be provided to enable individuals with disabilities to perform essential functions.
• Occasional travel to outside marketing and events, exposure to outdoor elements
• Ability to lift and transport photography/video equipment and stand for extended periods during shoots as needed.
  
  
  

Schedule

• Full-time position, Monday–Friday with occasional evenings and weekends as required.
• Flexible working hours within standard business hours (8:00 am–5:00 pm), minimum 40-hour work week expected.
• Occasional travel, which may fall outside of 8:00 am-5:00 pm M-F, may be required.
• This role requires on-site presence; remote work options are not available.
  
  
  

Qualifications

• 2-5 Years of Photography and Videography Experience
• 2 Years of Design proficiency in Adobe Creative Cloud Suite (Lightroom, Photoshop, Premiere Pro, InDesign, Illustrator)
• Knowledge of file formats, compression, and optimization for photo/video, digital, and print
• Ability to stay organized working across multiple brands and multiple projects simultaneously in a fast-paced environment
• High attention to detail and quality
• Portfolio with examples of work
  
  
  

Bonus Qualifications

• Drone photography/videography certification
• Experience in a B2B or rental/event industry
• Prior marketing experience
• Content writing/content reviewing