Social Media Intern

We're looking for a Social Media Intern to build the social heartbeat of our brand at a fast-paced edtech startup that was recently featured on Shark Tank and backed by Mark Cuban. ESAI has already sparked multiple viral moments with Gen Z—and now we’re turning that momentum into a content engine built to capture students nationwide.

You’ll create thumb-stopping, high-engagement content across our social channels, bring student stories to life, support our ESAI Ambassador community, and help shape the public voice of a startup redefining how students use AI. You’ll experiment with trends, launch creative social challenges, activate student testimonials, and work closely with marketing leadership to scale ESAI’s online presence.

ESAI is building a mission-critical storytelling platform for Gen Z — helping craft compelling essays, discover the right colleges, explore scholarships and majors, and ultimately learn more about themselves starting with the the college admissions process. More about us:

• We help real people. We estimate ESAI has already saved families over $150M in advising costs.
• We’ve raised from top-tier VCs including Betaworks and Precursor Ventures, Flybridge, Full Circle Fund, and Mark Cuban.
• Our quick growth is largely due to organic TikTok virality - we’ve reached over 45 million students on the platform by resonating with a very real pain point.
• Featured in Wired, Bloomberg, Forbes, Fox Business, TechCrunch, The Pitch and Shark Tank
  

You will grow ESAI’s social presence by consistently producing original, high-performing content that increases followers, engagement, and brand love — all while reinforcing our message of ethical, empowering AI for students.

• Gen Z Social Culture: You’re chronically online (in the best way).
• Storytelling: You believe every student has a story worth spotlighting.
• Community Energy: You love engaging in DMs, comments, and real conversations.
• Creative Risks: You experiment boldly — new formats, new hooks, new ideas.
  

• Develop and publish scroll-stopping content across TikTok, Instagram, and emerging platforms.
• Turn student experiences and ESAI success stories into social-first narratives.
• Source and edit video testimonials, user-generated content, and ambassador content.
• Jump into comments, stitches, tags, DMs, and mentions to build an active community.
• Identify trends quickly and pitch creative ideas the same day.
• Track performance, optimize ideas, and help build a data-backed content strategy.
• Assist with seasonal campaigns, marketing pushes, application season content sprints, and new product launches.
• Support the ESAI Ambassador Program — communication, challenges, content prompts, repurposing student creations.
  

Real, proven experience building a social presence — either your own or a brand’s — with examples of:

• Original content that performed (videos, memes, edits, stories)
• Real follower growth and high engagement
• Trend fluency (you don’t just follow trends, you adapt them to your brand and audience)
• A creative POV and willingness to experiment
• Video editing skills (CapCut, Adobe, mobile-first editing)
• Ability to write strong hooks and captions that sound authentically Gen Z
• Comfort managing multiple projects in a fast-paced startup
• Passion storytelling and student empowerment
• Familiarity with Canva, scheduling tools, and basic analytics
  

• You’re based in the Phoenix or New York City area and able to work in person at least once a week
• You’re in your final year of undergrad or grad school
  

• Mission-first: You’ll help students find their voice—and their future
• High growth: You’re joining at an inflection point with massive demand and visibility
• Ownership: You’ll shape the foundation of ESAI’s growth strategy from here on out
• Momentum: Backed by top investors, featured by top media, and loved by millions of students