What are the responsibilities and job description for the Sr. Digital Marketing Specialist position at Envita Medical Centers LLC?
ENVITA
Sr. Digital Marketing Specialist
ENVITA Marketing & Growth | Full-Time | On-Site | Scottsdale, Arizona
Help Redefine the Future of Growth Marketing in Healthcare Innovation.
ENVITA is seeking a highly capable, growth-oriented Sr. Digital Marketing Specialist to help scale multiple rapidly evolving business initiatives across a mission-driven, innovation-focused organization. This is not a traditional siloed marketing role. This position offers direct exposure to strategic growth initiatives, AI-enabled marketing systems, advanced funnel optimization, paid media execution, automation workflows, and emerging healthcare innovation.
Why Top Marketers Choose ENVITA
- Work across multiple brands, growth initiatives, and evolving business verticals
- Direct collaboration with leadership and visibility into strategic growth initiatives
- Mission-driven work helping patients access innovative healthcare solutions
- Exposure to AI workflows, automation systems, Answer Engine Optimization (AEO), and emerging marketing technologies
- Blend creative strategy with operational growth execution
- Strong autonomy, ownership, and influence opportunities
- Collaborative entrepreneurial culture focused on innovation and continuous improvement
- Long-term career growth and leadership development potential
About the Opportunity
ENVITA’s marketing organization operates within a rapidly evolving ecosystem focused on patient acquisition, precision targeting, automation, analytics, growth systems, and scalable operational infrastructure. The ideal candidate thrives in environments requiring both creativity and operational execution while maintaining strong ownership, adaptability, accountability, and collaboration.
Performance-Based Success Expectations
- Complete a comprehensive full-funnel audit within the first 30 days covering paid ads, landing pages, CRM workflows, lead capture, nurturing, attribution, reporting, and conversion opportunities
- Improve one or more core marketing performance metrics by 10–15% within the first 90 days including CPL, CTR, landing page conversion rate, booked consultation rate, or cost per booked consultation
- Launch a minimum of three structured growth and optimization tests within the first 60 days across creative, audiences, offers, retargeting, landing pages, or nurture sequences
- Improve at least one CRM or nurture workflow within the first 90 days to increase follow-up speed, attribution accuracy, lead visibility, or booked consultation opportunities
- Build or refine a weekly executive marketing dashboard within the first 30 days tracking spend, leads, CPL, qualified leads, conversion rates, and lead quality insights
- Audit and optimize Salesforce attribution tracking within the first 90 days to improve reporting accuracy and reduce unknown lead sources by 50%
- Optimize Microsoft/Bing Ads campaigns within the first 90 days to improve CTR, conversion rates, ROAS, and reduce wasted spend
Key Responsibilities
- Develop, optimize, and manage full-funnel lead generation systems
- Manage and optimize paid advertising campaigns across Google, Bing, Meta, YouTube, and additional platforms
- Build and optimize landing pages, conversion pathways, retargeting systems, and lead nurturing workflows
- Improve CRM infrastructure, attribution tracking, automation systems, and operational marketing workflows
- Collaborate with leadership, operations, creative teams, and sales functions
- Develop compelling campaign messaging, positioning, and growth strategies
- Build reporting dashboards and analyze campaign and funnel performance
- Assist with implementing AI-driven workflows and emerging marketing technologies
- Continuously test, learn, optimize, and improve campaign performance
Qualifications
- 3–7 years of digital marketing, growth marketing, or performance marketing experience preferred
- Hands-on experience managing paid advertising campaigns and lead funnels
- Experience with CRM systems such as Salesforce or GoHighLevel
- Strong analytical, organizational, and communication skills
- Ability to balance creative strategy with operational execution
- Comfortable working within fast-moving entrepreneurial environments
- Strong ownership mentality, accountability, and adaptability
- Curiosity and eagerness to continuously learn emerging technologies and marketing systems
This Role Is Ideal For Someone Who
- Enjoys both creative marketing strategy and operational execution
- Wants to help scale rapidly growing business initiatives
- Thrives in collaborative, entrepreneurial environments
- Values innovation, curiosity, ownership, and continuous improvement
- Wants exposure to advanced AI-enabled marketing systems and technologies
- Seeks meaningful mission-driven work with measurable impact
Compensation and Benefits
Compensation: 100k - 120k Annually. Dependent on Experience.
Benefits: Medical, Life, Dental, Vision, and 401k
Schedule: On-Site Monday through Friday. 8-hour day shift. No nights, no weekends, and no major holidays!
Salary : $100,000 - $120,000