Meta Media Buyer

Position Overview

HR MGMT 10, LLC is seeking a Meta Media Buyer to support the execution, optimization, and day-to-day management of paid media campaigns across multiple fast-growing wellness and lifestyle brands.

While overall strategy is set by senior leadership and the ad manager, this role plays a critical part in media buying execution—ensuring campaigns are properly built, launched, monitored, and iterated based on performance.

This is a hands-on role for someone who understands how to translate creative into high-performing paid campaigns, manage in-platform execution within Meta Ads Manager, and support ongoing optimization through strong organization, testing, and attention to detail.

Key Responsibilities

Media Buying & Campaign Execution

• Build, launch, and manage paid media campaigns within Meta Ads Manager (Facebook & Instagram)

• Execute campaign structure based on provided strategy (campaigns, ad sets, ads, targeting, budgets, placements)

• Monitor live campaigns to ensure proper delivery, pacing, and performance

• Perform in-platform updates including budget adjustments, creative swaps, audience changes, and scaling support

• Ensure campaigns are launched on time, error-free, and aligned with performance goals

• Maintain clean and organized ad accounts, including naming conventions, tracking, and campaign structure

• Assist with A/B testing execution across creatives, audiences, and formats

Creative & Performance Alignment

• Collaborate closely with creative teams to ensure assets are built for paid performance

• Upload, QA, and manage all creative assets within Meta Ads Manager

• Identify top-performing creatives and support ongoing iteration and testing

• Ensure high-performing ads are refreshed, duplicated, and scaled appropriately

• Support creative feedback loops based on campaign performance

Paid Media Operations & Workflow

• Coordinate with design, video, and content teams to align creative production with campaign timelines

• Track campaign assets, versions, and performance across multiple brands

• Ensure smooth handoff between strategy, creative, and media buying execution

• Maintain organization across campaigns, assets, and reporting trackers

Performance Monitoring & Optimization Support

• Monitor key performance metrics (CTR, CPC, CPA, ROAS) and flag any issues or opportunities

• Assist in identifying trends across campaigns, creatives, and audiences

• Support ongoing optimization efforts by implementing changes directed by the ad manager

• Help surface insights on what’s working to inform future campaign execution

Qualifications

Required

• 2–4 years of experience in media buying, paid social, or performance marketing

• Hands-on experience within Meta Ads Manager (campaign builds, optimizations, and reporting)

• Strong understanding of paid media fundamentals (targeting, budgets, bidding, creative testing)

• Experience managing multiple campaigns and priorities in a fast-paced environment

• High attention to detail with strong execution and organizational skills

• Ability to interpret performance data and take action within campaigns

• Experience in e-commerce or direct-to-consumer brands

Preferred

• Experience with TikTok Ads, Google Ads, or multi-channel paid media

• Background in health & wellness, lifestyle, or CPG brands

• Familiarity with UGC and performance creative workflows

• Experience with tools like Airtable, Notion, Monday.com, or similar project management systems

What Success Looks Like in This Role

• Campaigns are built, launched, and optimized efficiently with minimal errors

• Paid media execution runs smoothly across multiple brands and campaigns

• Creative is consistently tested, iterated, and aligned with performance goals

• Ad accounts are clean, organized, and easy to navigate

• Performance insights are translated into actionable campaign improvements

• Media buying execution contributes directly to scalable growth

Compensation & Benefits

Base Salary Range: $70,000 – $90,000 annually
Placement within the range is based on experience with media buying, paid media execution, and performance optimization

Salary : $70,000 - $90,000