What are the responsibilities and job description for the Senior Amazon Marketing Manager — Paid Media, DSP & Growth (Remote, $125–$140k) position at Emplicit?
About Emplicit
Emplicit is a results-driven ecommerce agency that combines omnichannel marketing with marketplace management. We partner with consumer brands to grow sales across Amazon (US, CA, UK, EU) and marketplaces such as TikTok Shop, Walmart, and Target. We build strategy, run media, optimize catalogs and content, and deploy advanced reporting and automation to drive measurable ecommerce outcomes.
Role Summary
We’re hiring a senior, client-facing Amazon Marketing Manager that will be a key pillar on our growth team. This is a hands-on, autonomous role: you will run multi-account Amazon portfolios, design iterative experiments to scale revenue, implement automation/AI where it moves the needle, and translate data into clear client strategy. You’ll report into the VP, Agency Production and sit at the intersection of marketing, product, and operations — leading pods and mentoring junior marketers.
Your days will be a mix of client strategy and hands-on execution. You'll analyze performance data, lead client calls, design A/B tests, and mentor junior marketers. Ultimately, your success is measured by scaling our clients' businesses and hitting key growth targets for ACoS, TACoS, and GMV.
What You’ll Own
Emplicit is a results-driven ecommerce agency that combines omnichannel marketing with marketplace management. We partner with consumer brands to grow sales across Amazon (US, CA, UK, EU) and marketplaces such as TikTok Shop, Walmart, and Target. We build strategy, run media, optimize catalogs and content, and deploy advanced reporting and automation to drive measurable ecommerce outcomes.
Role Summary
We’re hiring a senior, client-facing Amazon Marketing Manager that will be a key pillar on our growth team. This is a hands-on, autonomous role: you will run multi-account Amazon portfolios, design iterative experiments to scale revenue, implement automation/AI where it moves the needle, and translate data into clear client strategy. You’ll report into the VP, Agency Production and sit at the intersection of marketing, product, and operations — leading pods and mentoring junior marketers.
Your days will be a mix of client strategy and hands-on execution. You'll analyze performance data, lead client calls, design A/B tests, and mentor junior marketers. Ultimately, your success is measured by scaling our clients' businesses and hitting key growth targets for ACoS, TACoS, and GMV.
What You’ll Own
- Lead strategy and be the primary client contact for Amazon/marketplace growth initiatives.
- Design, launch, and iteratively optimize Sponsored Products/Brands/Display campaigns and DSP plans across multiple clients and SKUs.
- Own experimentation: hypothesis → test design → data capture → learn → scale. Run A/B tests for creatives, listing content, pricing and promotions.
- Implement and manage AI/automation tooling to accelerate keyword discovery, creative generation, bid automation, and reporting.
- Build and maintain data pipelines and dashboards (monthly and weekly cadence) that tie campaign performance to business KPIs (ACoS, TACoS, GMV, conversion, ROAS, LTV).
- Collaborate with content, account management, and product teams — ensure tactical alignment and fast execution.
- Produce crisp client reporting and executive briefings; present results and next-step experiments.
- Create repeatable playbooks and SOPs; mentor junior marketers.
- Agency experience: 5 years in e-commerce/digital marketing within an agency (multi-client management).
- Amazon depth: 3 years managing Amazon Paid Media across Sponsored Products, Sponsored Brands, Sponsored Display and hands-on familiarity with Amazon DSP (planning, segmenting, measurement).
- Track record: Demonstrable outcomes — examples where you materially improved TACoS/ACoS, scaled sales, or improved conversion for clients (include –% ACoS or % sales).
- Data & analytics: Strong Excel skills plus experience with SQL or Python for data extraction/analysis. Comfortable manipulating Business Reports, SQR, and attribution data.
- Experimentation: Experience designing rigorous tests (creative/content, pricing, targeting) and surfacing reliable learnings.
- Automation & AI: Practical experience implementing ad automation tools or building ML/AI workflows for bidding, keyword expansion, or creative testing (Perpetua/Teikametrics/Pacvue/Helium10 custom automation or use of LLMs).
- Client skills: Proven client-facing experience; can present to CMOs/Founders with credibility and calm.
- Tool fluency: Hands-on with Seller Central and Vendor Central, and at least one major ad ops platform and one reporting/dashboard tool (Looker/BigQuery/Google Data Studio/Tableau).
- Communication: Superb written/verbal communication: crisp status updates, executive summaries, and clear ask lists.
- Work style: Comfortable with remote collaboration, sprint cadences, and working in pod structures.
- Managed monthly ad budgets > $50k per client or > $250k total portfolio.
- Experience with AMC, Advertising API (SP-API), or building automated pulls via APIs.
- Experience with cross-channel (Google, Meta, TikTok) campaign planning and attribution.
- Prior agency leadership or pod ownership role (mentoring 1–3 junior marketers).
- Familiarity with DSP optimization algorithms and programmatic line items.
- SQL Python for automated reporting; basic experience with AWS or BigQuery.
- Experience building LTV/CAC models and using them to set budget rules.
- Previous experience in CPG, DTC, or brands with complex catalog/APIs.
- $125k–$140k with bonus potential based on personal or company metrics
- Healthcare (medical/dental/vision)
- 401k with employer match: 50% match up to 6% of salary (max company contribution = 3%)
- Remote-first, flexible PTO
- Budget for training & conferences
Salary : $125,000 - $140,000
