What are the responsibilities and job description for the VP Product Management position at EMERGING BLUE?
Job Description
Our client in the footwear space is looking for a VP Product Management to drive product creation, product line management and creative excellence for their global D2C and wholesale channels.
Responsibilities
Our client in the footwear space is looking for a VP Product Management to drive product creation, product line management and creative excellence for their global D2C and wholesale channels.
Responsibilities
- Leads and communicates a cohesive product strategy and roadmap for the brand in all categories from briefs through creative process by managing the team’s workflow and overseeing key projects and deliverables.
- Champions consumer-centric innovation, leveraging consumer insights, market trends and competitor analysis to guide the product strategy across lifecycle stages.
- Directs prioritization and accelerates decision making based on consumer feedback, sales performance, and strategic brand goals to achieve maximum lifecycle value and overall growth objectives.
- Presents line concepts, product and strategic vision through data driven storytelling. Audience varies from management, retailers, sales associates and peers and at a wide range of formal and informal meetings.
- Leads the development of brand strategic architecture strategy, positioning and price points, flow and execution of franchise management through assortment planning. Partner with cross-functionally to achieve category initial markup targets.
- Analyzes selling reports and ad hoc reports for past season performance or forecast reports for upcoming seasons to inform line planning and product life cycle management. Communicates findings in a visual, yet analytical manner to drive impact and faster decision making.
- Drives the global strategy and leverages international network of stakeholders to create new opportunities to drive brand growth within regional markets.
- Develops tools for adoption and global sales meetings.
- Oversight of PLM system accuracy and visibility to other functions in partnership with Operations.
- Identifies the brand’s whitespace and innovation opportunities and capitalizes on category extensions to drive brand growth.
- Performs duties consistent with the Company’s AAP/EEO goals and policies.
- Performs other duties as required/assigned by manager.
- Bachelor's degree required/MBA preferred or equivalent work experience.
- 15 years’ experience in footwear, apparel or accessories.
- Proven leadership skills with at least 7 years’ experience at the manager level. Demonstrated capability to motivate and mentor others to build high performing teams.
- Passion and eye for product and consumer obsession
- Proven working knowledge of footwear industry, including technology and product development, materials, trends and the overall marketplace.
- Drives insights to action through compelling storytelling combined with data that inspires and mobilizes teams.
- Thrives in a dynamic, fast-paced environment, adapting quickly to changing priorities and deadlines while maintaining high standards of performance and productivity.
- Sets the standard by making timely, informed decisions and fosters an environment where quick, decisive action is valued and practiced by the team.
- Strong interest in outdoor performance, sneaker and fashion culture and how to integrate that into the brand into product solutions and narratives.
- Extensive product knowledge and understanding of global markets and competitors.
- Proven track record in managing P&L to achieve sustainable growth, with strong financial analysis skills to drive strategic and financial outcomes. Outstanding business acumen, merchandising and analytical skill sets.
- Utilizes an inspirational leadership style with a strong team mentality approach to their work while comfortably driving and influencing change.
- Supports a culture of curiosity through a test & learn approach.
- Actively embraces a growth mindset with an openness to feedback to support continuous improvement.
- Strength in influencing cross-functionally with the ability to drive vision and strategy across functions while respecting the balance of competing interests.
- Exceptional follow-through skills and attention to detail.
- Clear, Concise, and Thoughtful (strong verbal and written skills). Ability to present new ideas or seasonal concepts to small and large groups, including addressing executive leaders, and external partners or customers.
