What are the responsibilities and job description for the Consumer Insights Manager position at Electrolux Home Products, Inc.?
Permanent
Job DescriptionJoin us to create change and have an impact in homes around the world.
At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.
Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100 countries, we listen to each other, actively contribute, and grow together.
Where you'll be:
This position will be based in the Charlotte, NC HQ; hybrid work policy model.
All About the Role:
Every day, we work to improve the lives of millions by reimagining how people cook, clean, and care for their homes. As a Consumer Insights Manager, you will play a pivotal role in shaping products and brand experiences by deeply understanding how consumers live, think, and interact with our products.
In this role, you will lead consumer insights initiatives that inform innovation, drive commercial impact, and elevate brand desirability across the Frigidaire and Electrolux brands. You'll translate consumer behavior, needs, and trends into clear, actionable insights through rigorous analysis and compelling storytelling. Success in this role requires strong consumer empathy, strategic thinking, comfort with ambiguity, and the ability to influence crossfunctional partners to turn insight into action.
Key Responsibilities:
Lead and manage multiple consumer research initiatives endtoend, ensuring methodologies, tools, and vendors align with business objectives and decisionmaking needs
Develop annual learning plans and manage insights budgets, timelines, and vendor performance
Identify, evaluate, and activate innovative research methodologies to deliver cuttingedge consumer insights
Analyze quantitative and qualitative data to generate factbased insights and strategic recommendations
Translate insights into clear, actionable narratives using compelling visual, verbal, and written storytelling
Partner crossfunctionally with product development, marketing, and sales to embed consumer insights into innovation and gotomarket strategies
Champion insightsdriven decision making to influence product features, enhancements, and commercial priorities
Monitor trends and market dynamics to provide forwardlooking consumer and category perspectives
Minimum Qualifications
Bachelor's degree
5 years of experience in consumer insights, market research, brand strategy, product insights, or related roles supporting business decisionmaking Proven experience analyzing data and presenting insights to inform business decisions
Ability to synthesize complex information into clear, actionable recommendations
Proficiency in PowerPoint, Excel, and Word
Benefits highlights:
Discounts on our award-winning Electrolux products and services
Family-friendly benefits
Insurance policy plan
Extensive learning opportunities and flexible career path
Please be advised that we are unable to offer visa sponsorship for this position at this time.
Find more on: Electrolux Group North America:
https://www.linkedin.com/company/electrolux/life/northamerica/ Electrolux Group Careers: https://career.electroluxgroup.com/global/en
Electrolux Consumer Products, Inc. is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request through hrsnorthamerica@electrolux.com. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
#LI-OG1
Electrolux Home Products, Inc., together with its parent companies; affiliates; subsidiaries and divisions (collectively referred to as Electrolux ) is an Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, sex, marital status, pregnancy, national origin, citizenship, age, physical or mental disability, genetic information, sexual orientation, veteran status, military status, or any other characteristic or status protected by federal, state or local law.