What are the responsibilities and job description for the Design Lead position at Elastic Ltd?
We have partnered with an innovative robotics and wireless communications company that develops advanced RF connectivity solutions for drones, autonomous systems, and mission-critical operations worldwide.
As the company continues to grow, they are seeking a Creative Director / Design Lead to own and elevate their visual identity across all customer-facing channels. This is a unique opportunity to shape the creative direction of a business operating at the forefront of robotics, autonomy, and next-generation communications technology.
This is a hands-on leadership role combining strategic creative direction with day-to-day design execution. You'll be responsible for building a world-class brand, leading creative initiatives across product launches and marketing campaigns, and translating complex technical concepts into compelling visual stories.
Key Responsibilities
Brand Leadership & Creative Direction
- Own and evolve the company's visual identity, brand guidelines, and design systems.
- Establish and maintain creative standards across all marketing and communications materials.
- Ensure a consistent and high-quality brand experience across digital, content, product, and event channels.
Campaigns & Product Marketing
- Lead creative development for marketing campaigns, product launches, and go-to-market initiatives.
- Partner with marketing and product teams to create impactful visual storytelling.
- Design digital experiences that drive engagement, awareness, and conversion.
Design & Content Creation
- Design website pages, landing pages, and digital assets.
- Produce high-quality collateral including:
- Datasheets
- Whitepapers
- eBooks
- Presentations
- Case studies
- Technical illustrations
- Webinar and event materials
- Simplify complex technical concepts through clear and engaging visual communication.
Creative Operations
- Manage external agencies, freelancers, and creative vendors when required.
- Develop scalable templates and workflows that improve efficiency while maintaining design quality.
- Support cross-functional teams with creative expertise across multiple initiatives.
What Success Looks Like
- A strong and recognizable brand presence across all channels.
- Efficient design systems and templates that accelerate content creation.
- Successful campaigns and product launches supported by exceptional creative execution.
- Complex technology communicated clearly and consistently through design.
- Increased engagement and brand awareness driven by impactful visual storytelling.
Skills & Experience
- 5 years of design experience with a portfolio demonstrating both creative leadership and hands-on execution.
- Proven experience building and managing visual identity systems and brand standards.
- Strong ability to translate technical or B2B subject matter into compelling visual content.
- Experience producing a wide range of B2B marketing assets including digital advertising, web design, landing pages, whitepapers, webinars, events, and design systems.
- Advanced proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign).
- Experience leading creative for integrated, multi-channel marketing campaigns.
- Strong communication skills with the ability to confidently present creative concepts to senior stakeholders.
Preferred Experience
- Background in robotics, RF technology, wireless communications, aerospace, defense, autonomous systems, or related technology sectors.
- Technical illustration, product visualization, or systems-diagram experience.
- Motion graphics, video production, or photography direction experience.
- Trade show, exhibition, or event branding experience.
Apply today for immediate consideration!
Salary : $110,000 - $130,000