What are the responsibilities and job description for the Graphic Designer position at El Rio Grande Latin Market?
Job Details
Description
About the Company
Join the El Rio Grande Family!
At El Rio Grande, we're more than a grocery store – we're a locally owned hub for fresh, authentic Latin flavors. Proudly serving the Dallas-Fort Worth area, we value community, family, and exceptional products.
Our team is our family, and we’re on a mission to redefine food and strengthen the communities we serve. Join us and become an essential part of our journey. Together, we’ll grow, thrive, and shape brighter tomorrow.
Come experience El Rio Grande, where quality food meets a culture of teamwork. Join us today!
About the Position
The In-House Graphic Designer will be responsible for developing creative, high-quality visual content to support El Rio Grande Latin Market’s retail marketing initiatives. This individual will design across a variety of mediums, including but not limited to: circular ads, in-store signage, campaign materials, social media graphics, print assets, video, and program launches. The Graphic Designer will collaborate closely with the Director of Marketing, merchandising team, and other stakeholders to execute cohesive campaigns that resonate with our bilingual (Spanish and English) customer base and reflect our brand identity.
Key Responsibilities:
Retail Marketing Design: Create in-store signage, banners, posters, and other print materials to enhance the shopping experience and communicate promotional offers.
• Circular Ads: Design weekly or monthly promotional ads, ensuring consistency and alignment with brand guidelines.
• Campaign Development: Design assets for seasonal campaigns, new program launches, and store events across print, digital, and social media platforms.
• Social Media Assets: Develop eye-catching graphics for Instagram, Facebook, and other social media channels to engage with our audience and drive brand awareness.
• Print Collateral: Design flyers, brochures, and other materials to support the marketing and merchandising teams.
• Brand Consistency: Ensure all designs adhere to El Rio Grande Latin Market’s brand identity, maintaining consistency across all customer touchpoints.
• Collaboration: Work with the Director of Marketing and merchandising team to understand project objectives, timelines, and deliverables.
• Bilingual Design: Create designs that resonate with both Spanish-speaking and English-speaking audiences, incorporating culturally relevant elements.
• Project Management: Manage multiple projects simultaneously, meeting tight deadlines while maintaining high-quality standards.
Qualifications