What are the responsibilities and job description for the Marketing Manager - Environmental Remediation Firm position at EIS Holdings, LLC?
EIS Holding, LLC, the nation's premier environmental remediation and asbestos abatement firm, is seeking a talented individual to join our team and lead our digital, social, and advertising strategies. In this role, you'll be instrumental in shaping our external presence, generating qualified leads, and ensuring a consistent, high-quality brand experience. If you're a strategic thinker with a knack for content creation, digital optimization, and cross-functional collaboration, we encourage you to apply!
At EIS, we offer competitive pay, a robust benefits package including up to 90% employer paid health insurance, and generous PTO. This position is situated in our company headquarters in a newly renovated office in Westlake, Texas, with a great view and access to walking trails.
Position Description - Marketing Manager
Business Group/Dept: Marketing
FLSA: Exempt
Reports To: VP Sales and Marketing
Date: December 1, 2024
Purpose of the Position
The Marketing Manager is responsible for developing and executing digital, social, and advertising strategies that elevate the company's brand, generate qualified leads, and support revenue growth. Reporting to the VP of Sales & Marketing, this role ensures all marketing content, tools, and analytics systems are managed effectively to provide a consistent and high-quality external presence. The Marketing Manager also collaborates across teams to maintain accurate collateral, streamline processes, and ensure strong integration with sales operations.
Essential Position Responsibilities
Travel: <5%
At EIS, we offer competitive pay, a robust benefits package including up to 90% employer paid health insurance, and generous PTO. This position is situated in our company headquarters in a newly renovated office in Westlake, Texas, with a great view and access to walking trails.
Position Description - Marketing Manager
Business Group/Dept: Marketing
FLSA: Exempt
Reports To: VP Sales and Marketing
Date: December 1, 2024
Purpose of the Position
The Marketing Manager is responsible for developing and executing digital, social, and advertising strategies that elevate the company's brand, generate qualified leads, and support revenue growth. Reporting to the VP of Sales & Marketing, this role ensures all marketing content, tools, and analytics systems are managed effectively to provide a consistent and high-quality external presence. The Marketing Manager also collaborates across teams to maintain accurate collateral, streamline processes, and ensure strong integration with sales operations.
Essential Position Responsibilities
- Develop and implement social media, digital advertising, and brand-awareness strategies aligned with company goals.
- Plan, schedule, QA, and publish all content across social platforms and digital channels.
- Support content creation, including posts, graphics, videos, and campaigns.
- Maintain and enhance the company's online profile, ensuring accuracy, consistency, and brand alignment.
- Manage marketing technology tools and platforms to ensure usability, adoption, and performance.
- Oversee EIS social media presence, including monitoring engagement and responding appropriately to interactions.
- Manage inbound leads within the CRM, ensuring timely routing, data cleanliness, and workflow accuracy.
- Track, analyze, and report on marketing performance metrics using HubSpot, including campaign effectiveness, lead sources, and ROI.
- Maintain and routinely update marketing handouts, presentations, and collateral to ensure relevance and consistency.
- Support the integration of marketing systems with sales tools to enhance reporting, visibility, and operational efficiency.
- Conduct competitive research and market analysis to inform strategy and content direction.
- Ensure brand standards are upheld across all digital and printed materials.
- Optimize campaigns and digital assets using data insights to improve reach, engagement, and conversion.
- Coordinate cross-functional communication with Sales, Operations, and Leadership to support initiatives and align priorities.
- Identify opportunities to improve process efficiency across marketing workflows and tools.
Travel: <5%