What are the responsibilities and job description for the Field Marketing Representative position at Eat The Change?
About Us:
At Eat the Change, we’re on a mission to help consumers “Eat (and Drink) the Change they wish to see in the world,” starting with our main product line: Just Ice Tea. When their beloved brand, Honest Tea, was discontinued, Co-Founders Seth Goldman and Barry Nalebuff partnered with Celebrity Chef Spike Mendelsohn to brew a new, delicious tasting beverage that supports fair trade and organic farming. Launched in fall 2022 through Eat the Change, Just Ice Tea™ now offers thirteen varieties of unsweetened and just sweet enough teas made with clean, easily recognizable ingredients. Through its commitment to fair trade, Just Ice Tea helps provide a more just, healthier way of life for our farmers and our planet and healthier options for you. This is Just Ice Tea, but it’s also so much more.
ROLE OVERVIEW
This role is all about getting in front of consumers, sharing the Just Ice Tea experience, and creating lasting connections through in-store demos, and more. You’ll be the face of our brand in the field, learning and growing alongside us as we make waves in the beverage industry!
RESPONSIBILITIES
- Execute in-store product demos year-round, averaging 2-5 times per week depending on the season. Demos include preparing samples and materials, setup and breakdown, consumer engagement, and post-event reporting.
- Assist in conducting local events to boost brand visibility and consumer engagement. Tasks include sample preparation, packing, and loading materials, on-site execution, and post-event analysis (market dependent).
- Capture photos, videos, and consumer feedback.
- Complete post-event reporting, including sales results and qualitative insights.
- Actively engage shoppers, educate consumers on the product, and create a positive brand experience.
- Being the face of the brand locally and role modeling the brand behaviors in the market.
SKILLS AND QUALIFICATIONS
- Ability to travel daily and deliver product utilizing your own personal vehicle.
- Ability to lift 20lbs.
- Ability to be on your feet and/or on the go for 4 hours continuously.
- Field marketing, hospitality, or food service experience is a plus.
- Strong communication skills and a friendly, outgoing personality.
- Proficiency in Microsoft Office products and WhatsApp. Familiarity with Promomash a plus.
- Ability to thrive in a startup environment and adapt quickly to changing priorities.
- Self-starter with a strong work ethic and eagerness to learn and grow.
- Passionate about our mission to empower consumers to choose (and enjoy!) foods and beverages that align with their concerns around climate change and health.
DETAILS OF THE POSITION
- Part time contractor role paid hourly at $20-$25 per hour (DOE), estimating 8-20 hours/ week.
- Mileage to and from demos and events will be reimbursed.
- Based in the above listed location area with frequent travel throughout the area.
- Reports to the Regional Managers.
Pay: $20.00 - $25.00 per hour
Benefits:
- Flexible schedule
- Mileage reimbursement
Work Location: In person
Salary : $20 - $25