What are the responsibilities and job description for the Marketing Specialist position at Easy Pay Direct?
MARKETING SPECIALIST
Starting Salary: $75k Performance Incentives Benefits
Full-time onsite role in our East Austin Office
If you're comfortable being average, this isn't the place for you!
Are you prepared to elevate your career within a fast-paced payments and technology company?
Your role as a Marketing Specialist at Easy Pay Direct:
We’re on the hunt for a proactive digital marketer with a knack for direct response to help us implement innovative marketing strategies across various platforms.
Primary Objectives:
- Partner with the Director of Marketing to craft and launch strategic marketing campaigns.
- Help with funnel creation, content oversight, performance analytics, and automation processes.
Daily Responsibilities:
- Assist in planning and executing quarterly marketing initiatives.
- Help support SEO audits and implement improvements internally.
- Collaborate on content creation, including blog articles, social media posts, and other organic materials.
- Build and optimize funnels and landing pages.
- Create lead magnets to enhance customer engagement.
- Repurpose existing content into attractive offers.
- Help design ad creatives for paid advertising efforts.
- Research competitors to gather insights and best practices.
- Build and manage email marketing campaigns, newsletters, and automated sequences in HubSpot.
- Work with the marketing team to facilitate vendor communications, order management and logistics of our marketing programs
- Grow and engage our online community and partner network, including onboarding new affiliates and referral partners.
- Help gather client reviews and testimonials, and turn them into case studies and marketing content.
Why Work With Us?
- Gain comprehensive experience across nearly all facets of digital marketing.
- Get hands-on exposure to effective digital marketing techniques.
- Access advanced marketing tools that are usually costly.
- Join a dedicated and supportive team environment.
Requirements:
- Full-time onsite role in our East Austin Office
- At least 3 years of experience in direct response or digital marketing.
- Proficiency in funnel building, experience with WordPress or HubSpot is a bonus.
- A proven history of successful marketing projects.
- Exceptional communication skills, both written and verbal.
- Tech-savvy with experience in CRMs and relevant systems.
- Experience with email marketing platforms and automation workflows.
- Comfortable helping with the details and moving parts behind marketing projects, not just the creative side.
Benefits:
- Health & Dental Insurance.
- 401(K) plan with company match.
- A downtown office filled with snacks.
- Unlimited potential for career advancement.
Ready to make your mark? Join us at Easy Pay Direct and be part of something extraordinary!
Salary : $75,000