What are the responsibilities and job description for the Music Growth Manager position at Duetti?
Company Description
Duetti was founded by Lior Tibon (former COO of TIDAL) and Christopher Nolte (former Business Development executive at Apple Music) with the mission of giving artists fast, flexible access to catalog sales and unlocking new investment opportunities in music. Backed by leading investors including Flexpoint Ford, Nyca Partners, Viola Ventures, and Roc Nation, Duetti has supported more than 700 artists with transactions up to $7 million.
Our proprietary valuation model prices individual tracks or portions of catalogs using data-driven methodologies and prediction technologies, enabling artists to monetize their music while Duetti markets and manages these assets for long-term ROI.
With offices in New York City, Los Angeles, Miami, and London, Duetti offers competitive benefits, flexible paid time off, and a hybrid work model. We pride ourselves on a culture that blends ambition with genuine care – an environment where your work immediately shapes outcomes for artists worldwide.
Job Description
As Music Growth Manager, you are responsible for hands-on execution of innovative strategies to improve the performance of Duetti’s catalog on platforms such as Spotify, YouTube, Apple Music, and TikTok . Strategies will be informed by your experience researching, designing, and executing sophisticated marketing programs and creating growth loops.
You will concentrate on deploying scalable and adaptive strategies for the dynamic music market. You will explore, execute, and measure a wide variety of approaches while contributing to Duetti’s ongoing programs including remix creation, playlisting, data-driven consumer marketing and algorithmic optimization. You will also be responsible for creating new tactics and building frameworks to bring programs to scale. You will “hack” the most efficient execution paths for each strategy, utilizing various internal and external resources.
You Will:
- Develop an extensive understanding of single-track marketing practices while adapting those to the specific attributes of tracks owned or are of interest to Duetti.
- Lead the brainstorming, execution, monitoring and adaptations of various music growth strategies by deploying various internal and external resources.
- Collaborate with our broader team (including our co-founders and the Platform team, as well as various external partners) in thinking through the appropriate data sources, analytical models and tracking and forecasting tools in order to identify, execute and monitor music growth strategies for our catalog.
- Design and measure experiments on the fly.
Requirements:
- At least 2 years of experience in a growth marketing or data-driven marketing role; other experience of management consulting or similar will also be considered.
- Experience building and executing paid media campaigns are preferred.
- Extensive knowledge of digital platforms such as Spotify, YouTube, TikTok, and Apple Music.
- Experience creating content and building paid and organic audiences are a plus.
- Experience with content creation or building online audiences is a plus.
- Ability to build testing frameworks, analyze raw data, and derive key insights in a dynamic work environment.
- Proven attention to detail, strong work ethic and enthusiasm of working in an early stage start-up environment which requires “self starters” and problem solvers.
SALARY RANGE: $70,000-$100,000/year
Salary : $70,000 - $100,000