Marketing Manager

Job Summary:

Looking to develop a strong foundation in marketing within the accounting and finance industry? Seeking an opportunity with long-term growth and leadership potential? Then this is the right spot for you. You will be trained and receive rich hands-on experience with the leadership team and our partners. You will learn industry best practices while leveraging cutting-edge technology. You’ll be part of a collaborative, fast-paced, remote work environment where hitting deadlines is a way of life and details matter. This role requires a passion for the accounting and finance world and the ability to engage with industry thought leaders. 

Location: Work from Home

The Perks

• Medical, Dental, Vision, Life, and Disability Insurance
• Flexible Spending Account
• Generous PTO Policy
• Permanent Work from Home
• Amazing culture & team
• Growth opportunities abound – multiple tracks to choose from
• Company 401k Contribution
• Loads of Tech Gear, including 3 monitors, laptop, etc.
• Annual In-Person Get Together

Job Responsibilities

• Own execution of the monthly and annual marketing plan provided by the Head of Marketing.
• Create and administer compelling email marketing campaigns. 
• Design and create sales & marketing materials. 
• Produce thoughtful, engaging, and well-researched copy for our website and social media, with a focus on accounting and finance industry insights. 
• Identify and nurture online and offline growth opportunities, through partnerships, podcast and webinar collaborations, and events. 
• Specifically, this role will involve: 
• Identifying and engaging with key thought leaders and industry influencers in the accounting and finance space. 
• Conducting online research to locate these individuals and their content. 
• Creating value-added content, comments, and other forms of engagement to build relationships with these influencers. 
• Demonstrating credible knowledge of accounting and finance industry trends and insights in all communications. 

Skills and Abilities

• Solid writing skills, with the ability to create clear, engaging copy across email, web, and social.
• Familiarity with email marketing and CRM tools (e.g., HubSpot, Apollo), and competency with content/design tools (e.g., Canva, PowerPoint).
• Ability to translate accounting and finance concepts into credible, engaging, insight-driven marketing content.
• Research-oriented, with the ability to identify, analyze, and engage accounting and finance industry thought leaders and influencers
• Relationship-building skills with a proactive, professional approach to external engagement (podcasts, partnerships, events, content).
• Strong attention to detail with the ability to manage multiple deadlines and deliver high-quality work in a fast-paced, remote environment.
• Excellent written and verbal communication skills, with the ability to represent the brand credibly within the accounting and finance space.

Education and Experience

• 2-5 years of experience (including internships) in marketing, content creation, or digital marketing roles preferred.
• Experience supporting marketing campaigns within an accounting or professional services or similar environment preferred.
• Bachelor’s degree in marketing, accounting, finance, business, psychology, or a similar related discipline required.

Physical Requirements

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

• Office Environment:
• Prolonged periods sitting at a desk and working on a computer.
• Must constantly operate a computer and other office productivity machinery, such as a calculator, copy machine, and printer.
• Must be able to lift laptop and reams of paper
• Infrequent travel (eg: annual in-person get together in cool locations) for professional development activities