Demo

Social Media & Content Manager

Dreem Health
York, NY Full Time
POSTED ON 11/15/2025 CLOSED ON 1/15/2026

What are the responsibilities and job description for the Social Media & Content Manager position at Dreem Health?

About Dreem Health, by Sunrise Sunrise Group is building the future of sleep health by combining innovative technology with expert care. Our mission is simple: make better sleep accessible to everyone.We do this in two ways: 🔹Sunrise: our technology for diagnosis, treatment, and care delivery🔹Dreem Health: our digital clinic, where patients receive care from sleep specialistsTogether, we're tackling one of healthcare's biggest challenges — helping millions of people with sleep disorders get the care they deserve.We're a fast-growing team across the US and Europe, backed by more than $50M (€46M) from leading investors including Amazon's Alexa Fund, Eurazeo, Kurma, and VIVES. If you want to make a real impact in healthcare and help people sleep better, you're in the right place. And if you don't see the perfect role right now, reach out; great people often find their place here.Your opportunityReporting to the Chief Growth Officer, the Social Media & Content Manager will build, manage, and scale Dreem Health and Sunrise's organic content engine across social channels, blog, website, email and marketing enablement materials (presentations, brochures, etc.).This role is 80% focused on Dreem Health, our virtual sleep clinic, helping people get the care they need to sleep better. The remaining 20% is dedicated to Sunrise, our MedTech arm responsible for developing the technology and devices used by clinicians to diagnose and treat sleep apnea.This is a hybrid role at the intersection of:Strategy (what to say, to whom, when, and why)Creativity (testing new ideas, formats, and channels quickly)Execution (writing, publishing, community building, reporting)You will create content yourself, leverage AI tools (video, design, copy), and collaborate with internal and external stakeholders - our founders, our clinical team, referring providers, sleep specialists, and patients - to bring powerful stories to life.If you're energized by the intersection of healthcare, technology and storytelling - and you care deeply about improving sleep and helping people feel better every day - this job is for you!What you'll doOwn and execute the organic content strategy across social, blog, email, and website.Manage daily publishing and engagement across LinkedIn, Instagram, TikTok, Facebook, Reddit, Trustpilot, Google Reviews and niche communities.Create content hands-on (writing, video, design) using tools like Canva/Figma and AI.Repurpose content from long-form sources (webinars, research, blogs) into short-form assets.Translate clinical insights and patient stories into compelling content for both patients and clinicians.Test and iterate quickly — try new formats, learn fast, optimize.Track and analyze performance, delivering monthly insights and recommendationsRequired qualificationsMinimum 4 years of experience in content marketing, social media, brand, or community, preferably at a startup or fast-scaling company.Experience in wellness and clinical/medical environments - excited by the challenge of turning complex medical topics into simple, engaging content.Strong design affinity, creative mindset and eye for visual storytelling.Comfortable using AI tools (Midjourney, Figma, Canva, Arcads, ChatGPT) for copywriting, visual asset creation, and short-form videos.Familiarity with SEO tools (e.g., SEMRush, Ahrefs).High preference for candidates who live and can work from East or Central time zones.What makes you stand outExcellent storyteller and writer - clear, human, concise, SEO-aware.Comfortable balancing independence with cross-functional collaboration.Genuine interest in sleep, wellness, and helping people understand their health.About our teamAt Sunrise Group, we're essentially one big team. What makes it special here is how different our backgrounds are. Some of us are doctors or care coordinators, others are engineers or product builders, working across the US and Europe. The mix can feel unusual at first, but it's what makes the work exciting: everyone brings something different to the table. Day to day, we strive to keep things simple and clear. We trust each other to do our part, and we know the work is always stronger when we collaborate. We stay optimistic, because joy matters here, and we lead with compassion, knowing that sleep health is personal and the stakes are high.If you want a place where you'll get real ownership, where your ideas move quickly, and where your work has a direct impact on patients, you'll feel right at home with us.What we offerFully remote work environmentMeaningful work that directly improves peoples' livesBe part of an international team across the US, Paris, Belgium1-2 team gathering a yearComprehensive health benefits (medical, dental, vision)401(k) with company match20 days PTO 10 paid holidays paid sick leavePhone and internet stipend Compensation $80,000-$100,000 base salary depending on experienceWe hire humans, not bullet points. Don't meet every single qualification? That's okay. We care more about who you are than what's on your CV. We're looking for people who are curious, resourceful, and ready to roll up their sleeves. If you think you could make an impact here, we'd love to hear from you.Dreem Health / Sunrise is an Equal Opportunity Employer. We welcome people of all backgrounds and are committed to building a workplace where everyone feels included and respected. We do not tolerate discrimination or harassment of any kind.

Salary : $80,000 - $100,000

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