What are the responsibilities and job description for the Marketing and Social Media Coordinator position at Draught Works Brewery?
Full-Time Marketing Coordinator – Draught Works BreweryLocation: Draught Works Brewery – Missoula, MT
Hours: Full-Time (35–40 hrs/week) – With potential for growth
Position Summary:Do you have a passion for craft beer, a knack for marketing, and an eye for engaging design? Draught Works Brewery is seeking a Full-Time Marketing Coordinator to drive our brand presence, manage campaigns, and keep our taproom and online community buzzing. This role combines social media management, content creation, graphic design, marketing strategy, and business development.
Key Responsibilities:
Social Media & Content Management
- Plan, create, and schedule posts for Instagram and Facebook to promote events, beer launches, and brewery initiatives.
- Capture and edit photos and videos highlighting our beer, taproom, events, and brewery culture.
- Respond to follower comments, messages, and reviews in a timely, friendly, and brand-aligned manner.
- Create engaging newsletters and blog posts to connect with our audience and drive engagement.
Graphic Design & Marketing Collateral
- Design visually appealing social media graphics, posters, flyers, and other promotional materials.
- Update in-house materials such as menus, tap handles, and signage while maintaining brand consistency.
- Assist with website updates and ensure the Draught Works WordPress site remains current and visually engaging.
Marketing Strategy & Analytics
- Collaborate with the management team to develop marketing campaigns that align with brand goals.
- Track engagement metrics, campaign performance, and community feedback to optimize marketing efforts.
- Brainstorm creative marketing ideas to increase taproom traffic, event participation, and brand visibility.
Business Development & Collaboration
- Develop and manage other local business collaborations and partnerships to increase brand presence and community engagement.
- Serve as one of the primary points of contact for external partners, ensuring relationships are strong, professional, and mutually beneficial.
Event Support
- Work closely with the General Manager to coordinate event details and prepare marketing campaigns before events.
- Photograph and video live annual major events to create content for social media, newsletters, and promotional materials.
- Assist with preparation, setup, decorations, and execution on the day of events, ensuring smooth operation and a great guest experience.
Qualifications:
- Proven experience in social media management and digital marketing.
- Creativity and proficiency with graphic design tools: Adobe Suite (Photoshop, Illustrator, InDesign) and/or Canva.
- Strong written and verbal communication skills; experience in copywriting and storytelling preferred.
- Excellent organizational and time management skills, with the ability to work independently and collaboratively.
- Demonstrated ability to build and maintain business relationships is a plus.
- A genuine passion for craft beer, community engagement, and brand storytelling. Knowledge of beer styles and flavor profiles is a plus.
Wage, Perks, & Benefits:
- Hourly wage
- Flexible schedule and growth opportunities
- Retirement plan with up to a 3% match
- Phone stipend
- Beer & merchandise perks
- Be part of Missoula’s vibrant craft beer scene
Interested?
Send your resume, links or samples of past work, and a short cover letter telling us why you’d be a great fit to Delaney@draughtworksbrewery.com, or drop them off in person at 915 Toole Ave, Missoula, MT 59801.
Benefits:
- Employee discount
- Flexible schedule
- Retirement plan
People with a criminal record are encouraged to apply
Ability to Commute:
- Missoula, MT 59802 (Required)
Work Location: In person