Demo

Principal Product Designer

Divorce.com
Birmingham, AL Full Time
POSTED ON 12/1/2025 CLOSED ON 12/31/2025

What are the responsibilities and job description for the Principal Product Designer position at Divorce.com?

Divorce.com is leading the charge toward a healthier, less traumatic divorce process. We offer couples a modern path to managing a divorce—one that’s guided, straightforward, and built to reduce the time, cost, and emotional toll that often comes with traditional attorney-first approaches.


We’re seeking a Principal Product Designer who operates at an expert level of experience and influence, someone who brings strategic depth, design excellence, and a sharp, independent point of view to every experience we build.


This is a defining role at Divorce.com. You will be instrumental in evolving our approach to design, setting the quality bar, and ensuring our user experience is guided, straightforward, and reduces the emotional toll of divorce. You'll work in close partnership to establish the design standard, champion user empathy, and lead key initiatives across our core product and marketing experiences. This is a role for a highly autonomous and impact-driven leader, someone who thrives in ambiguity, proactively proposes new paths forward, and confidently takes ideas from vision to execution.


Note: This is a high-level Individual Contributor (IC) role, focused on maximizing impact through execution and strategic direction, not people management.


You Will:

  • Define and Own the Design Strategy: Act as the principal design voice, owning and articulating the holistic UX and visual strategy across product, brand, and marketing initiatives.
  • Set and Enforce Standards: Inject a strong, expert point of view to audit, refine, and enforce the design system, ensuring it scales efficiently and reflects best-in-class UI/UX practices.
  • Lead Conversion Design and Execution: Directly design, build, and launch high-converting marketing pages using Framer, ensuring speed, brand consistency, and seamless handoff from the acquisition funnel.
  • Drive Strategic Improvement: Identify friction points in user flows and independently execute high-leverage design iterations that drive measurable business results and enhance the user journey.
  • Establish Research Practice: Define and implement lightweight, effective user research and usability testing methodologies, ensuring design decisions are grounded in user empathy and data.
  • Collaborate and Mentor: Partner closely with Product Management and Engineering leaders, acting as the design expert to translate high-level strategy into actionable, shippable solutions.


You Have:

  • 5 years of progressive product design experience, with substantial time spent operating in autonomous, high-impact roles.
  • A proven track record of leading complex, high-stakes initiatives and influencing cross-functional outcomes, ideally within a mission-driven or regulated environment.
  • A portfolio that showcases visionary thinking, crisp visual execution, and a history of contributing to or governing design systems.
  • Expert ability to work independently, proposing ideas, framing opportunities, and guiding work with minimal day-to-day direction.
  • Fluency and proven expertise in both Figma and Framer
  • Strong knowledge of the technical constraints and possibilities in front-end development.


Why This Role Matters

Divorce is one of the most stressful events a person can experience. Your work will help tens of thousands of people move forward with confidence, clarity, and dignity, making the legal system more human.


Interested parties can contact us at careers@divorce.com.


Divorce.com provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.


Please review our Privacy Policy and if you are a California applicant, our Notice of Collection.

Salary : $100,000 - $115,000

Lead, UX Product Designer
Deloitte -
Birmingham, AL
Lead Product Designer — Modular Construction
Jobot -
Adamsville, AL
Product Demonstrator Part Time - 4724
Product Connections -
Birmingham, AL

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Principal Product Designer?

Sign up to receive alerts about other jobs on the Principal Product Designer career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$170,210 - $214,735
Income Estimation: 
$147,544 - $187,671
Income Estimation: 
$92,718 - $112,736
Income Estimation: 
$114,514 - $140,377
Income Estimation: 
$140,979 - $171,491
Income Estimation: 
$169,572 - $210,033
Income Estimation: 
$154,733 - $193,541
Income Estimation: 
$185,462 - $233,707
Income Estimation: 
$169,572 - $210,033
Income Estimation: 
$154,733 - $193,541
This job has expired.
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Not the job you're looking for? Here are some other Principal Product Designer jobs in the Birmingham, AL area that may be a better fit.

  • Designer Greetings Dora, AL
  • Part-Time Contract Ongoing Merchandising Work Designer Greetings is looking for a Retail Merchandiser to service the greeting card department at Piggly Wig... more
  • 15 Days Ago

  • Designer Greetings Jasper, AL
  • Part-Time Contract Ongoing Merchandising Work Designer Greetings is looking for a Retail Merchandiser to service the greeting card department at Piggly Wig... more
  • 16 Days Ago

AI Assistant is available now!

Feel free to start your new journey!