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Admissions and Marketing Liaison

Diversicare - Waynesville, NC
Waynesville, NC Full Time
POSTED ON 7/20/2026 CLOSED ON 8/11/2026

What are the responsibilities and job description for the Admissions and Marketing Liaison position at Diversicare - Waynesville, NC?

Overview

Smile, You’ve Found Us!

 

Are you passionate about caregiving? Would you like to work with the best team in the world? If so, Diversicare invites you to apply.

 

We build on trust, respect, customer focus, compassion, diplomacy, appreciation and strong communication skills to shape the culture in our workplace. Diversicare team members play a critical role in fostering an environment of Service Excellence, which we extend to all those we are privileged to serve.

 

If you wish to make a difference in the lives of our patients and residents, APPLY NOW!

 

Full Time Benefits include: 

  • Medical/Dental/Vision
  • Excellent 401k plan
  • Tuition Reimbursement
  • Vacation, Holiday, and Sick Time
  • Long and Short Term Disability
  • Employee Assistance Program
  • Life Insurance
  • Referral Bonuses
  • DiversICARE - employee hardship fund
  • Pay advancement program - OnShift Wallet

 

Diversicare provides post-acute care services to patients and residents at 46 skilled nursing and long-term care centers in five states, primarily in the Southeast, Midwest and Southwest United States. Together, with our team of dedicated healthcare professionals, we leverage our diverse strengths to provide each patient and resident with healthcare serves that best meet their needs.

 

It is Diversicare’s Mission to “Improve every life we touch by providing exceptional healthcare and exceeding expectations.”

 

We are guided to excellence by five Core Values: Integrity, Excellence, Compassion, Teamwork and Stewardship, as well as 12 Service Standards.

 

We build on trust, respect, customer focus, compassion, diplomacy, appreciation and strong communication skills to shape the culture in our workplace. Diversicare team members play a critical role in fostering an environment of Service Excellence. Our Service Standards are in place to offer support. They lead us to what matters most to our company: creating a warm, caring, safe and professional environment for our customers and each other.

 

Our culture of impassioned service delivery is the Diversicare Difference.

 

#DSC123

Responsibilities

  • Develop and manage Account assignments in key market segments as determined with Administrator (and with sales manager as appropriate)
  • Develop and maintain positive, strong presence in the market and community
  • Collaborate with referral sources and team members to facilitate open communication
  • Develop and maintain strong relationships with Decision Makers, Decision Influencers, and other Contacts as possible and appropriate
  • Collaborate with referral sources to uncover needs and match appropriate Diversicare solutions
  • Identify opportunities for developing new business
  • Meet or exceed goals determined with Administrator
  • Demonstrate growth in Account utilization of Center services over time
  • Communicate effectively with patients and families to determine services and care that best meet their needs, for the right care in the right place at the right time
  • Accurately represent Center services and clinical capabilities with customers, including appropriate Features-Benefits-Impact, effectively demonstrating tour best practices and use of Diversicare Sales Steps
  • Thoroughly educate patients and families and understand patient/family expectations to provide a positive experience, meet or exceed expectations, and to help reduce unnecessary rehospitalizations
  • Participate in Center meetings and activities as required, and thoroughly and accurately complete and submit any required reports, paperwork, and documentation
  • Exhibit leadership qualities, managing the admission process and collaborating with Center team
  • Maintain the highest standards of professionalism and service excellence with activity and behavior that supports the Diversicare Mission, Values, and Service Standards

Qualifications

 

Bachelors Degree preferredSales experience in the healthcare industry, preferably long term care

 

(EOE)

Salary.com Estimation for Admissions and Marketing Liaison in Waynesville, NC
$59,332 to $83,811
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