What are the responsibilities and job description for the Principal, Marketing Advanced Analytics - Genre Pack Growth & Performance position at DIRECTV?
DIRECTV is expanding its reach into modern audience segments through its Genre Pack portfolio. As this emerging product evolves, speed, diagnostic clarity, and performance transparency are critical to scaling effectively. The Principal, Marketing Advanced Analytics - Genre Pack Growth & Performance is a senior analytical leader responsible for delivering rapid, root-cause performance insights across acquisition, engagement, and product performance. This role serves as the intelligence engine fo
Salary : $134,363 - $244,036