What are the responsibilities and job description for the Director of Business Development position at Diray Media?
Director of Business Development
Full-Time | South Norwalk, CT (Hybrid) | Reports to VP of Sales
ABOUT DIRAY MEDIA
Diray Media is a forward-thinking media company at the intersection of linear television, streaming, and retail media. We partner with leading brands, agencies, and advertisers to deliver high-impact, data-driven campaigns across dynamic media environments.
ROLE OVERVIEW
The Director of Business Development is a high-impact, revenue-driving role focused on winning new businesses and closing large-scale clients. This individual brings deep industry expertise, an established network of senior-level relationships, and a proven track record in securing six- and seven-figure multi-platform deals. The primary responsibility is new business acquisition, with accountability for driving revenue growth and increasing market share.
KEY RESPONSIBILITIES
Business Development & Revenue Generation:
- Prospect, develop, and close new clients for agency
- Aggressively grow a pipeline of new business opportunities, focusing on net-new accounts.
- Develop and present strategic, multi-platform media proposals tailored to client business objectives
- Drive significant revenue growth through the acquisition of advertising clients.
- Independently source, advance, and close high-value opportunities with senior decision-makers at brands and agencies.
Contract Negotiation & Deal Structuring:
- Lead end-to-end negotiations, structuring complex deals in collaboration with senior leadership and finance to ensure profitability.
Relationship Development:
- Cultivate and maintain senior-level relationships across all business categories.
- Serve as a trusted media advisor and thought leader with clients, providing market insights and strategic recommendations.
- Represent Diray Media at industry events, conferences, and trade shows.
- Leverage an existing network of senior agency and brand contacts to generate immediate revenue opportunities
- Build relationships through consistent in-person engagement, including necessary travel
Collaboration & Market Intelligence:
- Work cross-functionally with client service, marketing, and ad operations teams to develop compelling sales narratives.
- Stay current on industry trends to identify and capitalize on new revenue opportunities.
REQUIRED EXPERIENCE & QUALIFICATIONS
Media Expertise:
- Minimum 7 years of sales experience demonstrating success selling across multiple platforms.
- Deep knowledge of Linear TV sales, including broadcast, cable, and audience-based buying, as well as experience in Streaming/CTV sales.
- Familiarity with Retail Media Networks (RMNs) and the ability to articulate closed-loop measurement and shopper data value propositions to clients.
Deal Execution & Track Record:
- Proven history of closing large, complex media deals and exceeding revenue targets.
- Strong negotiation skills with experience in navigating legal reviews and contracts.
- Established and active relationships with senior decision-makers at digital agencies (e.g., holding company media buying groups, independent agencies).
IDEAL CANDIDATE PROFILE
- A highly networked, results-driven media sales professional with a reputation as a “closer” and consistent revenue producer.
- Relentless new business hunter who thrives on winning accounts and outperforming targets.
- Comfortable operating in a fast-paced, entrepreneurial environment with the ability to build new processes while executing immediate revenue goals.
- Strong communicator and presenter with executive presence and polished client-facing skills.
- Self-starter who thrives with autonomy while also contributing actively to a collaborative sales team culture.
- Highly proactive and self-directed, with the drive, confidence, and persistence to do what it takes to close deals.