What are the responsibilities and job description for the Adobe Target Lead Engineer position at Diligente Technologies?
Employment Type: Full time
Locations:
US-DE-Wilmington
Canada-Greater Toronto Area
US-CO-Col Springs
Job Description
Join multifaceted eCommerce engineering team as a Lead Engineer specializing in Adobe Target. In this role, you’ll drive digital optimization through experimentation and personalization, helping develop data-driven strategies that improve customer engagement and conversion. If you're passionate about crafting impactful digital experiences and thrive in a collaborative, agile environment, we’d love to hear from you.
This is a hybrid role: 2 days remote, 3 days in the office
Key Responsibilities:
- Own the design and execution of A/B and multivariate tests using Adobe Target.
- Develop personalized content experiences and audience segmentation strategies.
- Integrate Adobe Target with Adobe Analytics, AEM, Launch (Tags), and other Martech tools.
- Collaborate with multi-functional teams to define hypotheses and optimization goals.
- Code and implement user experiences using HTML, CSS, and JavaScript.
- Analyze test results and provide actionable insights based on performance metrics.
- Ensure accurate tracking, tagging, and reporting across platforms.
- Troubleshoot and resolve technical issues related to Adobe Target deployments.
- Stay ahead of with Adobe Target capabilities and propose innovative use cases.
Qualifications
- Education: Bachelor’s or Master’s degree in Computer Science, Human Computer Interaction (HCI), or related field.
Experience:
- 8 years of proven experience in software engineering or digital optimization.
- 4 years of hands-on experience with Adobe Target (VEC, Form-based, APIs).
- Experience in B2B, B2C, or eCommerce environments, preferably within large enterprises.
Technical Skills:
- Proficiency in JavaScript, Python, RESTful APIs, JSON, and XML.
- Expertise in AT.js, Adobe Launch, Web SDK, and server-side Target implementations.
- Familiarity with Adobe Experience Cloud integrations (Analytics, CJA, CDP).
- Strong understanding of HTML DOM, browser scripting, and developer tools.
- Experience with AI-powered coding tools (e.g., GitHub Copilot).
Other Skills:
- Knowledge of data privacy regulations (GDPR, CCPA, DPDP).
- Agile methodology experience and strong collaboration skills.
- Ability to work independently and lead technical discussions.
Preferred Certifications:
- Adobe Certified Expert – Adobe Experience Platform or equivalent.
- Experience with Adobe Experience Platform Web SDK and Mobile SDK.