Associate Director, HCP Marketing & Field Enablement

Position: Associate Director, HCP Marketing & Field Enablement

Location: Palo-Alto, CA (On-Site)

Length: 6 Months

Please no agencies. Direct employees currently authorized to work in the United States – no sponsorship available.

Job Description:

• Leads Marketing Field Advisory Board (FAB)
• Creates content field enablement (i.e. DSA, leave behind) targeting HCPs/accounts
• Manages engagement strategy by collaborating with performance marketing to ensure appropriate full funnel ads
• Develop and executes NPP/digital/emails/videos/website assets in collaboration with partners (i.e. performance mrkt, HCP events)
• Creates HCP influencer/social materials ands hands off to HCP MM for maintenance
• Develops line extension materials (i.e. MCD)
• Assists in KOL engagement such as ad boards and advisory board HCP member nomination/selection
• Manages HCP market research
• Ad hoc projects based on events/other department asks

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, Life Sciences, or related field
• Experience supporting HCP-facing marketing, field teams, or medical marketing functions
• Experience collaborating cross-functionally (e.g., Performance Marketing, Medical Affairs, Sales, Market Research)
• Proven ability to develop HCP-focused marketing materials (e.g., detail aids, leave-behinds, digital assets)
• Strong analytical skills with ability to translate insights into marketing strategy
• Excellent written and verbal communication skills

POST-OFFER BACKGROUND CHECK IS REQUIRED. Digital Prospectors is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law. Digital Prospectors affirms the right of all individuals to equal opportunity and prohibits any form of discrimination or harassment.

Come see why DPC has achieved:

• 4.9/5 Star Glassdoor rating and the only staffing company (< 1000 employees) to be voted in the national Top 10 ‘Employee’s Choice - Best Places to Work’ by Glassdoor.
• Voted ‘Best Staffing Firm to Temp/Contract For’ seven times by Staffing Industry Analysts as well as a ‘Best Company to Work For’ by Forbes, Fortune and Inc. magazine.

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Job #18157