What are the responsibilities and job description for the Senior Manager, Paid Social position at Didit?
Didit, is seeking a Senior Manager, Paid Social to join our Melville, Long Island staff, full-time. The ideal candidate has a full understanding of marketing fundamentals with a background in direct response. The candidate should be an analytical thinker, confident with reporting, data analysis (CPL and ROI) with the ability to direct client strategy. Highly experienced in optimization, AB testing and ad platforms.
Didit offers a friendly, open work environment and great opportunities for experiencing digital advertising in an integrated communication setting with a diverse client base. This position is on-site, Monday-Thursday (Work from Home, Friday).
What Have You Done:
- Developed, executed, and implemented paid social media strategies for ecommerce and lead generation campaigns.
- Presented and sold strategies/plans to clients.
- Led implementation of creative and campaign builds in ad platforms.
- Managed day-to-day flow of advertising campaign performance including pacing, monitoring KPIs, and troubleshooting within respective self-service ad platforms.
- Analyzed and distilled performance data into actionable plans.
- Identified effective and innovative social media advertising strategies that delivered results.
Who You Are:
- Obtained B.A. or B.S degree.
- 4 years managing advertising budgets.
- Experienced developing robust, creative, and innovative paid social programs.
- Expertise in managing accounts and leading client calls.
- Ability to analyze account data to develop insights and strategy.
- See the big picture but also focus on the details.
- Strong writer and verbal communicator.