What are the responsibilities and job description for the Marketing Director position at Diamond Wipes International?
Company Description
Diamond Wipes is a leading provider of contract manufacturing solutions for diverse brands in the wet wipes and liquid fill industry. We are transparent, efficient and innovate with many of the world's top 50 beauty and personal care brands. We specialize in the manufacturing of personal care wipes as well as household, auto, pet and skincare wipes. and also sample size packets, bottles and jars of liquids, creams and lotions. Diamond Wipes offers various packaging types and customizable solutions. With over 60 R&D and quality professionals on-site, we develop and customize unique formulas including makeup remover, face cleanser, and more. We have factories in 3 states and are FDA licensed, EPA registered, and hold several certifications including FSC. We also have several brands that are sold into special channels via Ecommerce, Hospitality and Foodservice.
Role Description
This is a full-time hybrid role for a Marketing Director located in Chino, CA, with some work-from-home flexibility. The Marketing Director is REQUIRED to live in the GREATER LOS ANGELES AREA. The Director will be responsible for:
E-Commerce Growth on Amazon and other DTC web sites.
Brand Management to grow brands; oversee product launches, packaging and align messaging
Lead Development and Generation.
Website Improvement; Update to reflect capabilities, and messaging, improve traffic and position as an industry leader and strategic contract manufacturing partner.
Leverage and activate trade shows and LinkedIn more effectively.
Leverage referral partner networks,
Coordinate Marketing and Sales strategies. The role includes developing and implementing marketing plans and managing marketing budget.
Qualifications
Social Media marketing and Website Development experience
10 years minimum experience in building brands
- Demonstrated track record of market data use.
- MUST HAVE CONSUMER PACKAGED GOODS EXPERIENCE
- Excellent leadership and team management abilities
- Exceptional written and verbal communication skills
- Ability to work independently and in a hybrid work environment
- Bachelor's degree Mandatory and MBA preferred
- Experience in the personal care or beauty industry is a plus
Salary : $110,000 - $150,000