Hospitality Marketing & Brand Coordinator

We are seeking a highly organized, creative, and strategic Restaurant Marketing & Brand Coordinator to lead the marketing efforts for a portfolio of 5 restaurant concepts. This office role is ideal for a hardworking individual who thrives in a hospitality environment and enjoys collaborating with an office team, restaurant managers and ownership to develop impactful marketing systems and promotional plans.

• Develop and execute comprehensive marketing strategies for multiple restaurant concepts.
• Collaborate with restaurant managers and ownership to align marketing initiatives with business goals.
• Maintain and manage social media content calendars for all brands.
• Design marketing materials including menus, flyers, social graphics, and promotional assets using Canva or an equivalent tool.
• Plan and promote major holidays, seasonal campaigns, and special events.
• Coordinate with the events team to market private dining and event spaces.
• Build and manage influencer partnerships, including outreach, coordination, and event hosting.
• Conceptualize and execute marketing and promotional events to increase brand awareness and guest traffic.
• Create and manage Meta (Facebook & Instagram) advertising campaigns, including budgeting, targeting, and performance analysis.
• Oversee SEO initiatives and perform website maintenance using Squarespace, ensuring all content is accurate and up to date.
• Develop and execute email marketing campaigns using Mailchimp, including audience segmentation, automation, and performance tracking.
• Manage and optimize Google Business Profiles and other online listings.
• Monitor and respond to guest reviews on platforms such as Google, Yelp, and OpenTable.
• Utilize OpenTable to create and promote special experiences and reservations (a plus).
• Analyze marketing performance metrics and provide actionable insights.
• Stay current with social media and hospitality trends to keep brands competitive and relevant.
• Support various marketing administrative tasks and ensure brand consistency across all touchpoints.
• Generate creative ideas for promotions, limited-time offers, and community partnerships.
  

• 5 years of marketing experience
• Proficiency in Meta Ads Manager and digital advertising strategies.
• Strong understanding of SEO and Squarespace website management.
• Experience with Mailchimp for email marketing campaigns, segmentation, and analytics.
• Skilled in Canva with a strong eye for design and branding.
• Experience working with influencers and coordinating marketing events.
• Familiarity with Google Business Profiles and online reputation management.
• Exceptional organizational and project management skills with keen attention to detail.
• Ability to manage multiple projects and deadlines across several brands.
• Excellent written and verbal communication skills.
• Familiarity with OpenTable and hospitality marketing tools is a plus.
• Creative thinker with a proactive, solution-oriented mindset.
• Passion for the hospitality industry and guest experience.
  

• Experience with Google Analytics and Meta Insights.
• Website maintenance skills 
• Background in hospitality marketing or equivalent experience.
• Photography or short-form video content creation.
• Knowledge of local community partnerships and media outreach.