Digital Marketing Coordinator

Digital Marketing Coordinator

We are searching for an experienced Digital Marketing Coordinator at our Plant 4 HQ-Elkhart-IN facility. 

Dexter is the premier manufacturer and supplier of axles, suspension, brakes, doors, venting products, trailer parts, accessories, and towing components serving the commercial trailer, RV, heavy-duty, marine, agriculture, and manufactured housing markets has an opportunity for a Digital Asset Coordinator at our Corporate Offices located in Elkhart, Indiana.

Headquartered in Elkhart, Indiana, Dexter has manufacturing and distribution locations throughout the U.S. and Canada. Employing state-of-the-art robotics, precision welding equipment, and automated machining processes, Dexter has achieved many years of success through a commitment to the principles of superior quality, continuous improvement, and unparalleled customer service.

For more information about our company, access Dexter's web site at www.dextergroup.com.

JOB DESCRIPTION

Position Summary:
The Digital Asset Coordinator is responsible for managing and maintaining high-quality visual content across digital platforms using Adobe Experience Manager (AEM). This role ensures that all product and marketing images are accurate, up-to-date, and aligned with brand standards. The coordinator works cross-functionally with vendors, distribution locations, and internal departments to source, organize, and optimize digital assets for web and marketing use.

Key Responsibilities:
Image Management in AEM:
Upload, update, and organize images within Adobe Experience Manager.
Apply and maintain metadata for new and existing assets to ensure searchability and consistency.

Image Sourcing & Coordination:
Search and retrieve images from internal databases and digital libraries.
Contact vendors to request missing or corrected product images.
Coordinate with warehouses to request physical inventory for photography needs.

Photography Scheduling & Processing:
Schedule and manage product photography sessions.
Ability to take photography of products as needed.
Identify, rename, and catalog images received from photography teams.
Edit images as needed, including background removal and basic retouching.

Quality Assurance & Indexing:
Review and verify image accuracy on the Dexter Index and other platforms.
Ensure all images meet brand and quality standards before publication.

Reporting & Project Status Tracking:
Compile and update multiple reports to track image and asset workflows.
Verify data accuracy across reports and resolve discrepancies.
Summarize report findings to provide clear project status updates to stakeholders.
Use reporting insights to support planning, prioritization, and decision-making.

Collaboration & Workflow Optimization:
Work closely with marketing, merchandising, and e-commerce teams to support image requests for e-commerce initiatives, product launches, and promotional campaigns.
Maintain organized digital asset folders and naming conventions for efficient retrieval and use.
Collaborate with external vendors to streamline current and future workflows, ensuring alignment with business initiatives throughout the entire project lifecycle.

QUALIFICATIONS: