Research Manager

Job Title: Research Manager

Location : New York NY 10036

Contract : - 9 Months

Job Description:

• The Global Streaming Research and Insights team develops a deep understanding of streaming audiences across key markets and shares those findings company-wide. We support streaming teams for platforms like Pluto TV.
• The Manager, Streaming Research and Insights assists with managing, analyzing, and reporting consumer insights projects that drive key business goals. This role will help rebuild a Post Run Testing initiative for priority original titles and create weekly reporting on awareness, attribution, and intent to view using syndicated data.
• The Manager also contributes to broader consumer insights on the evolving media and entertainment landscape and supports various streaming and audience research projects.
• This role requires strong analytical, interpersonal, and project management skills, along with experience interpreting data, leading consumer research, and understanding the streaming industry. A passion for media and streaming is essential.

Responsibilities

• Work closely with Vice President and the wider team to design, field, coordinate, analyze and disseminate quantitative and qualitative research projects including surveys, online research, focus groups, or other forms of research as required. Subjects will primarily focus on streaming, but may also extend to other topics related to media and technology as well as general audience insight areas when needed.

• Re-establish a Post Run Testing initiative around priority Original titles, working with internal teams and research vendor to field surveys among viewers of specific titles.

• Leveraging syndicated data, carry out weekly reporting on awareness, attribution and intent to view for priority titles.

• Where required, analyze data from client ongoing Global Streaming Tracker, which monitors awareness, brand performance and perceptions of client and competitor streaming brands in key markets.
• Direct and supervise research vendors where relevant; infuse clients perspective into projects; ensure outcomes are insightful and deliver on business needs and champion the wide communication of results throughout the organization.
• As part of the insights team, contribute to establishing best practice processes and approaches, as well as the maintenance and expansion of insights tools and systems.

Skills:

• The ability to lead and manage multiple projects and changing priorities effectively in a complex, fast-paced business environment.
• Positive attitude, strong interpersonal skills and ability to form strong professional and working relationships.
• Experience in managing research projects with a high quality of insights being delivered.
• A high level of accuracy and attention to detail is essential.
• Strategic thinker with strong analytical skills and the ability to find and tell a clear story based on data.
• Self-starter who is energetic and enthusiastic, adaptable and customer-oriented.
• Naturally curious, collaborative and passionate about consumer behavior and the media industry.
• Must work well under pressure and be able to meet multiple deadlines simultaneously.
• Experience with crosstab products such as mTab or SPSS is a plus.
• Fluency in English, with excellent written and verbal communication skills; Able to write concisely and compellingly.
• Strong PC, Excel and PowerPoint skills a must.
• The ability to be diplomatic with a high level of cultural sensitivity.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status