Coordinator, Public Relations

JOB TITLE: Public Relations Coordinator

DEPARTMENT: Marketing and Communications

REPORTS TO: Director, Marketing and Communications

CLASSIFICATION: Full-Time, Exempt 

REMOTE WORK ELIGIBILITY: Partial 

GENERAL SUMMARY 

Under the supervision of the Director, Marketing and Communications, the Public Relations Coordinator will partner with the Manager, Media Relations, to coordinate with internal stakeholders and members of the media to share information about the museum to external partners, stakeholders, and media outlets and respond to incoming media and partnership requests. 

ESSENTIAL FUNCTIONS 

• Coordinate incoming media and filming requests, including on-site editorial shoots, media events, responding to inquiries, and press releases. 
• Execute strategy for media promotion of public programs, events, and other museum news as assigned. 
• Write press releases and media alerts, conducting media pitches, and hosting media events. 
• Provide support for journalist visits, photographers, videographers, live media coverage, and social media content creation.  
• Provide in-museum and off-site support for media events, community events, press conferences, and other programs as assigned. 
• Proactively engage with museum colleagues and external stakeholders to gather information to share with the public in alignment with the museum’s Communications strategy. 
• Identify methods for the museum to engage with regional media outside of press releases and media requests in alignment with the Media Relations strategy. 
• Serve as the liaison between Public Affairs and Community Engagement, external contractors and Marketing and Communications, including attending planning meetings and coordinating necessary follow-up. 
• Conduct calls to media for follow-up on stories. 
• Maintain and update media lists. 
• Apply DIA values to interactions to support a culture of belonging among internal and external stakeholders. 
• Perform other duties as assigned. 

QUALIFICATIONS 

EDUCATION AND EXPERIENCE 

Bachelor’s degree in public relations, marketing, communications, or related field required. Three (3) years of experience in journalism, public relations, media relations, or government affairs. Additional years of experience can be substituted for educational requirement. 

KNOWLEDGE, SKILLS, AND ABILITIES 

• Demonstrated collaboration skills to work across departments and divisions internally and with diverse stakeholders externally. 
• Demonstrated organizational skills to plan, manage, prioritize, and complete multiple on-going projects to meet deadlines and goals. 
• Demonstrated ability to manage relationships with external vendors. 
• Demonstrated ability to share complex information, ideas, and instructions clearly, effectively, and professionally to diverse audiences through talking or writing. 
• Demonstrated ability to work with attention to detail and produce accurate results. 
• Working knowledge of writing and editing, familiarity with AP Style preferred. 
• Must have solid office administration skills, including ability to maintain files and keep items in a logical and organized manner and operate most office equipment. 
• Must possess a demonstrated understanding of ethical business conduct and professional practices including maintenance and protection of confidential and sensitive information. 
• Ability to work occasional weekend and evening hours for special events. 
• Must be proficient in the latest version of Microsoft Office 365. 
• Must have proficiency in the use of remote work technology such as scheduling with, connecting to, and using digital collaboration platforms such as Microsoft Teams. 
• Must be able to establish and maintain professional, productive, and courteous interactions that promote positive teamwork. This encompasses going beyond giving and receiving instructions and includes but is not limited to (a) performing work activities requiring interacting or speaking with others; and (b) responding appropriately to constructive feedback or suggestions for improvement from a supervisor. 

PHYSICAL DEMANDS 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Upon receiving notice, reasonable accommodations may be made, if possible, to enable individuals with disabilities to perform the essential functions. 

While performing the duties of this job, the employee is regularly required to communicate and exchange accurate information using various methods including in-person, virtual, telephone, and email.

Salary : $45,386 - $52,196