What are the responsibilities and job description for the Field Communications Specialist-HYBRID position at Designer Brands?
At Designer Brands, we are the proud parent company of DSW Designer Shoe Warehouse, The Shoe Company, and Rubino, operating nearly 675 stores across North America and a billion-dollar digital commerce business. We lead the footwear industry with a diverse portfolio of iconic brands, including Topo Athletic, Keds, Vince Camuto, Kelly & Katie, Jessica Simpson, Lucky Brand, Mix No. 6, Crown Vintage, and others. With expertise in design, production, and sourcing, we create on-trend footwear and accessories, delivered through a robust omni-channel infrastructure and national wholesale distribution. At Designer Brands, we are committed to fostering a culture of collaboration, innovation, and inclusivity, where each employee’s unique perspective contributes to our success. Anchored by our core values of “We Love What We Do,” “We Own What We Do,” “We Do What’s Right,” and “We Belong,” we continuously drive forward together, building a future where everyone can put their best foot forward.
Field Communications Specialist
The Opportunity
Connects store teams to what matters most—clearly, quickly, and with purpose. As a Field Communications Specialist, you’ll be at the center of how information flows across 650 DSW and The Shoe Company stores in the U.S. and Canada. You’ll shape messaging that helps teams execute with confidence, supports operational priorities, and keeps the customer experience front and center.
Brings clarity to complexity in a fast-moving retail environment. In this role, you’ll partner across Store Operations and cross-functional teams to ensure the right message reaches the right audience at the right time. Your work will directly impact how store teams stay informed, engaged, and empowered to deliver results.
Supports connection and engagement beyond day-to-day communications. From key initiatives to meetings and events, you’ll help create moments that strengthen how teams connect to the business and each other.
What You’ll Be Doing
Drive Field Communication Strategy & Execution
Experience & Education
Field Communications Specialist
The Opportunity
Connects store teams to what matters most—clearly, quickly, and with purpose. As a Field Communications Specialist, you’ll be at the center of how information flows across 650 DSW and The Shoe Company stores in the U.S. and Canada. You’ll shape messaging that helps teams execute with confidence, supports operational priorities, and keeps the customer experience front and center.
Brings clarity to complexity in a fast-moving retail environment. In this role, you’ll partner across Store Operations and cross-functional teams to ensure the right message reaches the right audience at the right time. Your work will directly impact how store teams stay informed, engaged, and empowered to deliver results.
Supports connection and engagement beyond day-to-day communications. From key initiatives to meetings and events, you’ll help create moments that strengthen how teams connect to the business and each other.
What You’ll Be Doing
Drive Field Communication Strategy & Execution
- Manage and coordinate store-level communications across 650 locations in the U.S. and Canada
- Maintain and optimize the store communication calendar to ensure clarity, timing, and alignment
- Adapt messaging quickly to meet evolving business needs across multiple channels
- Write and edit communications with clear intent for diverse audiences of up to 12,000 associates
- Draft operational directives in partnership with Store Operations to ensure clarity and actionability
- Maintain a consistent and authentic brand voice across all communications
- Manage the store issue-resolution inbox to support timely responses and feedback loops
- Gather input from store teams and cross-functional partners to refine messaging and priorities
- Partner with subject matter experts to develop communications supporting company initiatives
- Align messaging with key operational priorities and business goals
- Contribute to internal associate engagement initiatives that help motivate and inspire store teams
- Assist with planning and logistics for leadership meetings and events
Experience & Education
- 3 years of experience in an internal communications role
- Retail store experience preferred
- Bachelor’s degree in Communications, Public Relations, or equivalent work experience
- Strong written communication skills with the ability to tailor messaging across multiple channels
- Ability to organize and prioritize work aligned to business goals
- Comfort communicating with all levels of leadership in a clear and professional manner
- Ability to manage multiple priorities in a fast-paced environment
- Flexibility to adapt as business needs evolve
- Demonstrates initiative and ownership from concept through execution
- Shows accountability for decisions and outcomes
- Brings curiosity and a willingness to learn and apply new ideas
- Ability to work on-site at the Columbus, OH Home Office as needed
- Your Sole Well-Being: Our benefits package is crafted with our associates in mind! We support you with benefits like free virtual health care, robust family/fertility benefits, 401(k) w/ match, and more. Explore our offerings at https://mymobilewalletcard.com/dbi.
- Stride with Flexibility: We offer hybrid and remote work opportunities, giving you the freedom to stay connected, productive, and inspired—wherever you do your best work.
- Stepping Up Your Career: Take advantage of training programs, professional development, and education assistance to advance your career with a company that celebrates bold ideas and fresh perspectives.
- We are Shoe-Obsessed: Because we know a great pair of shoes can change your day, you’ll enjoy 30% off at DSW & com, plus discounts across our family of brands.