Demo

Director of Sales and Marketing

Delta Hotel by Marriott Utica
Utica, NY Full Time
POSTED ON 4/18/2026
AVAILABLE BEFORE 4/25/2026

Overview

AFP Hotel Management is looking for a driven, relationship-focused Director of Sales & Marketing to lead revenue growth across our Oneida County portfolio. This is a high-visibility leadership role with real autonomy — you'll set the sales vision, build a high-performing team, and be a key voice in shaping how we show up in the market.

If you thrive on building client relationships, closing meaningful deals, and developing people around you, this is the role for you.

Compensation: From $90,000.00 per year before bonus

Responsibilities

  • Develop and execute comprehensive sales strategies aligned with company goals to maximize revenue and market share.
  • Lead, motivate, and manage the sales team, fostering a culture of high performance, accountability, and continuous improvement.
  • Cultivate and maintain strong relationships with key clients, partners, and stakeholders to identify new business opportunities.
  • Oversee business development efforts, including prospecting, lead generation, and closing high-value deals in B2B environments.
  • Collaborate with marketing teams to create targeted campaigns that support sales objectives and brand positioning.
  • Utilize CRM tools such as Salesforce to track sales activities, analyze pipeline performance, and forecast future growth accurately.
  • Conduct analysis of market trends, customer needs, and competitor activities to inform strategic decision-making.
  • Provide leadership in negotiations, ensuring mutually beneficial agreements that align with company policies and objectives.
  • Oversee account management processes to ensure client satisfaction, retention, and expansion of existing accounts.
  • Drive innovation in technical sales by staying informed about emerging technologies relevant to our offerings.

Requirements

  • Proven experience in the hotel industry with outside sales and achieving sales goals.
  • Bachelor’s Degree in Business, Hospitality Management, Marketing, or related field highly preferred. Must have a minimum of five years of direct sales experience.
  • Successfully leading / supervising teams within a hotel / hospitality business is preferred.
  • Successful candidates also have a strong understanding of dynamic pricing, hotel revenue yield management.
  • Ability to meet deadlines and handle negotiations, objections, rate resistance.
  • Must be available to work a flexible schedule; including weekends and holidays and travel for trade shows, conventions and other client networking meetings.
  • Knowledge and experience using various office software programs: Microsoft Office, Salesforce or similar.
  • Understanding of creating and reading banquet event orders, group contracts, and creating customer invoices.
  • Leadership qualities that inspire teams, foster collaboration, and promote a customer-centric approach.
  • Outstanding customer service orientation combined with effective account management capabilities. Join us as we push boundaries in the world of sales innovation! This role is perfect for energetic leaders eager to make a significant impact by driving growth through strategic vision, technical expertise, and exceptional relationship-building skills.

Salary range from $90,000 based on experience and qualifications.

Robust goal based bonus program available with multiple goals and quarterly bonus payouts as well as year end goals.

Benefits:

  • 401(k)
  • Dental insurance
  • Employee discount
  • Health insurance
  • Life insurance
  • Paid time off

Experience:

  • Sales: 5 years (Required)
  • Hospitality management: 3 years (Required)

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Salary : $90,000

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