What are the responsibilities and job description for the Brand Experience Specialist (Events) position at Delta Electronics Americas?
Delta Electronics is a global innovator at the forefront of technologies powering the future. Since 1971, we’ve been leading the way in high-efficiency power and thermal management solutions. Today, we’re driving transformation across industries with smart, sustainable systems that enable everything from AI, industrial automation, and data centers to EV charging, renewable energy, and intelligent buildings.
Event Strategy & Execution
Delta Electronics Americas is an Equal Opportunity Employer and is committed to compliance with all applicable federal, state, and local laws. Delta Electronics America is committed to fostering a diverse, inclusive, and respectful workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, marital status, national origin, disability, veteran status, or any other protected characteristic.
Event Strategy & Execution
- Plan and execute tradeshows and experiential events that elevate Delta’s brand presence and drive business objectives.
- Manage booth design, vendor coordination, and onsite operations for seamless exe-cution.
- Deliver immersive experiences using trendy display formats, gamification, and inter-active technologies.
- Apply exhibition design principles to optimize visitor flow and engagement.
- Lead showroom upgrades integrating advanced technologies and sustainability-fo-cused design.
- Partner with digital marketing teams to develop event promotion strategies leverag-ing social media, email campaigns, and SEO.
- Align event strategies with sales and product teams to create tailored collateral and activation plans.
- Monitor event KPIs, analyze ROI, and recommend improvements for future activi-ties.
- Use data-driven insights to enhance engagement and lead generation.
- Plan and execute tradeshows and experiential events that elevate Delta’s brand presence and drive business objectives.
- Manage booth design, vendor coordination, and onsite operations for seamless exe-cution.
- Deliver immersive experiences using trendy display formats, gamification, and inter-active technologies.
- Apply exhibition design principles to optimize visitor flow and engagement.
- Lead showroom upgrades integrating advanced technologies and sustainability-fo-cused design.
- Partner with digital marketing teams to develop event promotion strategies leverag-ing social media, email campaigns, and SEO.
- Align event strategies with sales and product teams to create tailored collateral and activation plans.
- Monitor event KPIs, analyze ROI, and recommend improvements for future activi-ties.
- Use data-driven insights to enhance engagement and lead generation.
- 5-10 years of experience in tradeshow and event management with a proven track record of successful execution.
- Expertise in planning and delivering events within high-tech or manufacturing sec-tors, particularly in B2B contexts.
- Strong organizational and project management skills with the ability to prioritize and manage multiple deadlines.
- Demonstrated ability to lead showroom upgrades or similar initiatives to enhance customer experiences.
- Excellent communication and interpersonal skills for effective collaboration with in-ternal teams, vendors, and stakeholders.
- Proficiency in CRM tools, event performance analytics, and digital marketing strate-gies.
- Ability to travel frequently, both domestically and internationally, as required.
- Bachelor’s degree or above in Marketing, Communications, Business, Event Man-agement, or a related field.
- Extensive experience in planning and scaling complex, multi-faceted trade shows and events.
- Proficiency with event management platforms, CRM software, and tools such as Google Analytics and Adobe Creative Suite.
Delta Electronics Americas is an Equal Opportunity Employer and is committed to compliance with all applicable federal, state, and local laws. Delta Electronics America is committed to fostering a diverse, inclusive, and respectful workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, marital status, national origin, disability, veteran status, or any other protected characteristic.
