What are the responsibilities and job description for the Marketing Director position at Delon Hampton & Associates?
DHA seeks a Director of Marketing to lead strategy and elevate Philadelphia Airport as a top global gateway. Oversee campaigns, grow brand visibility, manage a marketing team, and collaborate with partners to drive impactful initiatives.
Responsibilities
- Lead, mentor, and develop a high-performing team including the Digital Marketing Manager, Social Media Manager, and Marketing Strategists.
- Provide clear direction and foster a collaborative environment that encourages growth, innovation, and accountability.
- Develop and implement marketing campaigns and corporate branding initiatives to enhance visibility and reputation of the Philadelphia Airport System.
- Engage internal and external stakeholders (e.g., airlines, concessionaires, community organizations) to promote airport amenities and drive revenue.
- Lead planning and execution of marketing projects promoting programs, services, and strategic initiatives.
- Oversee corporate branding efforts to promote a positive image of PHL and its value proposition.
- Collaborate with the Director of Brand Creative and Director of Communications to align marketing with the airport’s physical environment and customer experience.
- Leverage B2B marketing expertise, working closely with agency partners on impactful campaigns.
- Build strong relationships with business partners including airlines, local businesses, and community organizations.
- Utilize passenger data, market trends, and customer feedback to inform strategy and improve engagement.
- Provide insights and recommendations to executives to meet evolving passenger needs.
- Monitor campaign performance and adjust for continuous improvement.
- Manage external advertising agencies and consultants to ensure initiatives align with branding and marketing goals.
- Direct vendors in producing collateral and marketing materials for active campaigns.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
- Minimum of 7 years of progressive experience in marketing or communications, with significant leadership responsibilities
- At least 2 years leading marketing campaigns focused on branding, customer engagement, and B2B strategy
- Proven ability to manage and develop high-performing teams and agency relationships
- Experience with measurable B2B and B2C marketing strategies
- Strong people management skills, with a focus on mentorship and leadership
- Expertise in digital and social media marketing, including overseeing strategy and execution
- Excellent written and verbal communication skills
- Strong organizational and project management abilities, with the capability to manage multiple initiatives simultaneously
Working Conditions:
- Work is performed in a general office environment 100% of the time.
- Position is full-time, on-site at the client’s program office five days a week.
Special Instructions:
When applying, please reference position title in the email subject line. Send all resumes to: hr@delonhampton.com.
