Demo

Associate Product Manager

DealerOn, Inc.
Rockville, MD Full Time
POSTED ON 12/5/2025
AVAILABLE BEFORE 3/3/2026

Job Description
The Associate Product Manager plays a key role in shaping and advancing DealerOn’s software solutions. This role supports the entire product lifecycle: research, discovery, definition, delivery, and optimization. The ideal candidate demonstrates strong analytical thinking, curiosity about customer needs, and the ability to translate complex problems into actionable requirements for cross-functional teams.

This is an entry to mid-level position well-suited for individuals looking to launch or grow their product management career in a fast-paced, data-driven, and customer-focused SaaS environment.

Essential Functions
Product Discovery & Strategy

  • Conduct competitive analysis and industry research within the automotive retail software space to identify market trends, customer challenges, and strategic opportunities.
  • Interview customers, dealers, internal SMEs, and partners to understand workflows, pain points, and emerging needs.
  • Help define product vision, goals, and success metrics aligned with company strategy.
Roadmap & Requirements Management
  • Assist in developing and maintaining the product roadmap for your products, balancing customer value, business priorities, and technical feasibility.
  • Create clear, concise functional and non-functional requirements – including user stories, acceptance criteria, and detailed user flows.
  • Translate customer and stakeholder requests into well-defined problem statements and actionable backlog items.
Cross-Functional Collaboration
  • Work closely with UX/UI designers to refine user experiences, participate in usability testing, and validate solutions before development.
  • Partner with engineering teams to ensure shared understanding of requirements, answer questions during development, and support sprint planning and backlog refinement.
  • Collaborate with Training, Support, and Marketing teams to ensure product updates are clearly documented, communicated, and understood internally and externally.
  • Provide troubleshooting and knowledge support to Operational teams for your products and features.
Execution & Delivery
  • Participate in Agile ceremonies such as daily standups, sprint planning, retrospectives, and grooming.
  • Ensure backlog is prioritized, refined, and consistently aligned with roadmap goals.
  • Triage incoming bug reports, feature suggestions, and improvement requests while assessing impact and recommending priority.
  • Support release planning by preparing release notes, validating acceptance criteria, and conducting post-launch analyses.
Customer & Stakeholder Communication
  • Communicate product decisions, timelines, and updates to stakeholders clearly and proactively.
  • Validate feature outcomes through user feedback, analytics, and performance metrics.
  • Assist in developing customer-facing documentation, training materials, and product guides.

Required Skills & Experience
  • Bachelor’s degree or equivalent professional experience, preferably in business, engineering, computer science, or related field.
  • 1 year of experience in SaaS, automotive software, digital retailing, or related technology environment.
  • Familiarity with Agile/Scrum methodologies and experience working with product or development teams.
  • Proficiency with Product Management software such as Jira, Confluence, or Microsoft Project.
  • Strong analytical, communication, and documentation skills.
  • Ability to validate acceptance criteria and collaborate with users.
  • Highly organized, detail-oriented, and able to manage multiple priorities.
  • Proficiency with Microsoft Office.
  • Ability to work autonomously while collaborating effectively in a team environment.
  • Strong problem-solving skills with a customer-first mindset.

Preferred Skills & Experience
  • 2 years in product management, business analysis, or a related discipline within SaaS or automotive technology.
  • Experience within dealership software, automotive retail operations, digital marketing, or automotive e-commerce platforms.
  • Formal product management training (e.g., Pragmatic, Product School, CSPO).
  • Experience using roadmapping tools such as Aha!, ProductPlan, Monday.com.
  • Ability to thrive in a dynamic environment with frequently changing priorities.
  • Strong technical writing capabilities.
  • Experience building lightweight prototypes or wireframes utilizing Balsamiq, Photoshop or AI tools such as Loveable.

#LI-Remote

The targeted salary range for this position is $50,900 - $72,850.

The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training; internal pay equity; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions.

This position is open to US residents only.

About Us:

We are an online marketing company providing website and agency services to automotive dealerships across North and South America. We are known for our cutting-edge products that streamline the car buying process and provide an experience both shoppers and dealers love. Our business model is working: we were recognized on the Inc. 5000 list of fastest growing companies six years in a row, expanding to over 30 manufacturer relationship, and over 5,000 dealer partners. We are proud of what our company has done, and it’s all due to the talented and diverse team we’ve been lucky enough to assemble.

Perks and Benefits:

Aside from the awesome people you will get to interact with on a daily basis, we offer a number of benefits, including:

  • Medical, dental and vision insurance
  • Company matched 401K plan
  • Flexible PTO Sick Leave
  • 6 weeks paid Parental Leave
  • 8 Paid National Holidays
  • Company-paid basic Life Insurance
  • Voluntary supplemental Life Insurance
  • Voluntary long-term/short-term disability insurance
  • Voluntary Pet Insurance
  • Optional Healthcare/Dependent Care FSA Account

DealerOn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We also participate in E-Verify (for more information, click here: E-Verify Participation and Right to Work). A successful candidate must pass a background check as a condition of joining the team.

Salary : $50,900 - $72,850

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