Internet Accountability Manager

Join the team behind the MOST successful Internet Departments and BDCs in the automotive industry.

Dealer Synergy is a nationally recognized leader in Automotive Internet Sales, BDC Training, CRM Optimization, and Accountability Management. The #1 reason dealerships succeed with us is simple:

WE HOLD OUR CLIENTS ACCOUNTABLE — DAILY, WEEKLY, AND MONTHLY.

Most dealerships train their teams, but nobody ensures that training is executed consistently. That's where we come in — and where you come in.

We are seeking a high-performing, detail-oriented Internet Accountability Manager to help co-manage dealership Internet/BDC departments, drive process compliance, monitor performance, and ensure every opportunity is maximized. This is a leadership role for someone who thrives on structure, analytics, communication, and holding teams to the highest standard.

Key Responsibilities

Performance & Training Accountability

• Monitor daily, weekly, and monthly Internet/BDC metrics across assigned dealerships.
• Ensure teams execute all processes at 100% compliance, 100% of the time — no exceptions.
• Lead weekly accountability meetings with dealership leadership and staff.
• Build and manage monthly and quarterly goals, projections, KPIs, and scorecards.
• Co-manage the Internet/BDC department to ensure consistent performance and follow-through.

CRM Support & Accountability

• Oversee CRM process updates and ensure workflows match Dealer Synergy best practices.
• Train, support, and troubleshoot CRM usage for dealership teams.
• Conduct bi-weekly CRM audits including Lost Opportunity reviews and performance analysis.
• Ensure proper documentation, lead management, and process execution inside the CRM.

Training Oversight & Reinforcement

• Manage dealership access and usage of Bradley On Demand (24/7 training platform).
• Coordinate and support Dealer Synergy Academy live training sessions.
• Provide phone monitoring, coaching, feedback, and skill-building role-play sessions.
• Support quarterly on-site reinforcement training in conjunction with Dealer Synergy trainers.

Marketing Accountability

• Audit traditional and digital marketing spend to evaluate ROI.
• Conduct website audits for conversion, lead handling, and user experience.
• Analyze lead source performance and provide actionable improvement insights.
• Evaluate vendor/partner performance and recommend optimization.

Leadership, Communication & Relationship Management

• Act as an accountability partner to dealership management teams.
• Identify performance gaps and deliver clear, strategic improvement plans.
• Maintain consistent communication and professional reporting with all stakeholders.
• Provide world-class customer service and responsiveness.

Continuous Process & Performance Improvement

• Maintain dealership processes to ensure they are current, optimized, and executed with discipline.
• Recommend improvements in lead handling, workflow, training, and customer experience.
• Uphold the standard: Inspect what you expect — always.

Ideal Candidate Traits

• Strong understanding of automotive Internet/BDC operations, CRM systems, and KPIs.
• Excellent communicator with the ability to lead meetings and influence accountability.
• Analytical, organized, and highly disciplined with follow-through.
• Comfortable reviewing data, spotting performance gaps, and coaching teams to correct them.
• Confident, professional, and able to manage multiple dealership relationships simultaneously.
• Previous experience in automotive BDC, Internet Sales Management, CRM admin, or performance coaching is highly preferred.

Qualifications

• 3–5 years of experience in automotive BDC, Internet Sales, CRM management, or similar.
• Strong command of CRMs (VinSolutions, Elead, DealerSocket, Reynolds, or similar).
• Proven track record of improving performance through accountability and process.
• Exceptional communication and client-facing skills.
• Comfortable working with reports, KPIs, projections, and process documentation.

Compensation & Benefits

• Competitive salary based on experience.
• Performance incentives and bonus opportunities.
• Opportunities for career growth within Dealer Synergy's expanding national team.
• Access to industry-leading training, tools, and technology.

How to Apply

If you are a driven, organized, performance-focused leader who loves accountability, process, and results — we want to meet you.

Apply today and help drive transformation in dealerships across the country.

Job Type: Full-time

Pay: $65, $85,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Paid training
• Vision insurance

Work Location: In person

Salary : $85,000