What are the responsibilities and job description for the Marketing Technology Senior Engineer position at davidyurman?
About Us David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at 50 retail stores throughout the United States, Canada, Hong Kong and France and at over 300 locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers. Our Values At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance. Job Description We are seeking a highly skilled Marketing Technology Senior Engineer to drive the development, integration, and optimization of our digital marketing platforms. The ideal candidate will have deep expertise in Salesforce Marketing Cloud (SFMC) and Salesforce Data Cloud, ensuring seamless data-driven marketing execution, personalized customer experiences, and scalable solutions. Key Responsibilities: SFMC & Data Cloud Architecture: Design, implement, and optimize the Salesforce Marketing Cloud and Data Cloud infrastructure to support digital marketing initiatives. Marketing Cloud Integration: Develop and maintain integrations between Salesforce Marketing Cloud and various data sources, Salesforce CRM, and customer engagement platforms. Data Cloud Expertise: Leverage Salesforce Data Cloud to enhance audience segmentation, data unification, and predictive analytics for marketing campaigns. Journey Builder & Automation: Develop and manage automated marketing workflows, triggered communications, and AI-driven personalization using Journey Builder, Automation Studio, and Einstein AI. Cross-Channel Orchestration: Ensure consistent and efficient delivery of marketing campaigns across email, SMS, web, social, and mobile app channels. Data & Performance Analysis: Monitor, analyze, and report on campaign performance, conversion metrics, and customer engagement using SFMC Analytics and Data Cloud insights. Collaboration & Leadership: Work closely with marketing, product, and IT teams to align Salesforce solutions with business objectives. Compliance & Security: Ensure all digital solutions adhere to data privacy laws, security best practices, and compliance standards (e.g., GDPR, CCPA) Required Qualifications: Education: Bachelor's or Master’s degree in Computer Science, Information Technology, Marketing Technology, or a related field. Experience: 5 years in marketing technology, with a strong focus on Salesforce Marketing Cloud and Data Cloud. Technical Skills: Expertise in AMPscript, SSJS, SQL, and REST/SOAP APIs for SFMC customization. Hands-on experience with Salesforce Marketing Cloud (SFMC), including Journey Builder, Email Studio, Mobile Studio, and Automation Studio. Proficiency with Salesforce Data Cloud for data unification, segmentation, and activation. Strong experience with APIs, integrations, and automation workflows within the Salesforce ecosystem. Familiarity with Salesforce CRM, Customer Data Platforms (CDPs), and analytics tools. Preferred Qualifications: Experience with Einstein AI and predictive analytics for marketing automation. Knowledge of customer journey mapping and behavioral analytics within the Salesforce ecosystem. Salesforce Marketing Cloud and Data Cloud certifications preferred. Location: New York, NY (Tribeca) Work Model: Hybrid (3 Days in Office / 2 Days Remote) Estimated Salary Range: $150,000 - $165,000 Diversity, Equity & Inclusion at David Yurman As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all. David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender). David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at 50 retail stores throughout the United States, Canada, Hong Kong and France and at over 300 locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
Salary : $150,000 - $165,000