What are the responsibilities and job description for the Lead Email Coordinator position at David Weekley Homes?
Job Description
David Weekley Homes is seeking a qualified Lead Email Coordinator to join our Marketing and Communications Team. We’re looking for a creative, data-driven email marketer who thrives on building relationships through the inbox. If you love compelling content, optimizing campaigns for performance, and making every message matter, consider joining our team.
What you will do:
- Manage email project plans and team priorities
- Develop and maintain email editorial calendar
- Conduct email competition reviews
- Manage projects with vendors
- Prepare, analyze, manage and communicate comprehensive monthly, quarterly and annual email results
- Support the development of email marketing training materials
- Identify and share email best practices based on results
- Ensure successful, quality, and timely deployment of email messages
- Conduct and coordinate A/B email message tests on a consistent basis
- Evaluate all email content for effectiveness and shift approaches where necessary
- Track and analyze campaigns
- Develop personalized email messaging streams and various campaigns
- Document and refine processes
- Coordinate and monitor the maintenance, integrity, and security of the email marketing database
- Assist with creating and distributing email messages
- Troubleshoot email message issues using SQL
- Thoroughly review campaigns from start to finish, ensuring all parts are approved prior to launch
- Analyze technical requirements and communicate needs
- Create dynamic content email messages and templates in HTML scripting language
- Help train new email team members
Qualifications
Skills & Work Experience:
- 3-4 years of email marketing experience
- Technical understanding of data tables and SQL queries
- Experience with dynamic content
- The ability to create and edit emails in HTML, including responsive email design, and make proper code changes as needed
- Experience in the Cordial email platform, including smarty scripting language and data extensions
- Knowledge of CAN-SPAM laws and email marketing best practices
- Demonstrated accountability for launching high volume email campaigns
- Knowledge in campaign performance analysis and experience in telling the “why” story when reporting
- Familiarity with project management software
- Proficiency in Microsoft Office
- An undergraduate degree or equivalent combination of education and experience
We’re looking for someone with:
- The ability to take direction and see projects and tasks through to completion
- Strong attention to detail and deadline-oriented
- A reputation of being responsible, reliable, and accountable
- A curious, collaborative mindset and a willingness to test, learn, and evolve
- Enthusiasm and an inquiring, investigative mind
- Success in working on a team, while also being productive working alone
- Exceptional customer service skills
- Strong organizational skills
Additional Information
Work Location: This position is based at our Houston Headquarters near the intersection of I-10 Katy Freeway and 610 W Loop.
What We Offer:
Come build your future with our winning team, recognized by Fortune Magazine as one of the "100 Best Companies to Work For" 19 times! David Weekley Homes builds in 19 markets across the U.S. and is one of the largest private home builders in America.
We offer an excellent benefits package that includes:
- Health Insurance - Medical, Dental and Vision
- 401k and discretionary 8% match
- Employee Stock Ownership Plan
- Profit Sharing
- Vacation, Paid Holidays, plus PTO
- New Home Discount for Team Member and Family
- College Scholarship Program
- Community Outreach
- Sabbaticals
- And more!
David Weekley Homes is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to any status protected by state or federal law.
Note to Job Seekers: No telephone calls or walk-ins please. Interviews are by appointment only. Your resume will be reviewed and qualified candidates may be contacted in the event of a potential job match, or if further information is needed.
